作者
Arash Shahin, Reza Dabestani
发表日期
2010/7/1
期刊
International business research
卷号
3
期号
3
页码范围
40
出版商
Canadian Center of Science and Education
简介
During the past decades, service sector has been known as an important player in the world economy. Considering the significant role of services in the hospitality industry, this research assesses the service quality gaps based on expectations and perceptions of customers in a four-star hotel in Isfahan as the major tourism focal point in Iran. For this purpose, service quality gaps have been measured and studied through correlation analysis based on a comprehensive set of service quality dimensions. The findings imply that almost all of the service quality gaps are positive and “price” as a service quality dimension has the highest positive value.“Communication” also has the highest correlation with other service quality dimensions.
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