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‘Local content’is increasingly stipulated in international construction business. While it is agreed that ‘local content’is a part of corporate social responsibility (CSR) agenda, what exactly constitutes a ‘local content’remains controversial. The primary aim of this study is to (a) map out the status quo of ‘local content’patterns as portrayed by International Construction Companies (ICCs), and (b) offer deeper insights on the concept by relating it to CSR localisation. By applying text mining to ICCs’ CSR reports, it is found that local contents implemented in various host regions are largely uniform. As for the indicators,‘materials’(EN1) and ‘Product and service labelling’(PR2) are the most reported local content initiatives. Besides, ICCs also pay much attention to implementing other local content aspects, such as diversity and equal opportunity (LA4), local communities (SO1), and public policy (SO3). These research findings help deepen the understandings of local content and CSR concept, which could help ICCs and public project sponsors to better promote CSR in the international construction context. The findings could also be used for further investigation of the causal factors (eg impacts of institutional distance) leading to the different local contents.