查看文章

Although investments of R&D by government and firms have enlarged and the amount of patents has increased rapidly, R&D almost fails to commercialize for various reasons. For the purpose of decreasing failure rate of technology commercialization, it is important to identify emerging business based on technology in advance and establish appropriate strategy, leading to surviving at the market. Therefore, this paper aims to explore emerging Research and Business Development (R&BD) areas, and establish a business strategy based on valuable patents by comprehensively analyzing IPRs - patent as well as design and trademark. First, unrevealed but potential R&BD areas are explored by analyzing the relation between patent and trademark through topic modeling and network analysis, which aims to preferentially find potential business opportunities that can be implemented by new technology. Potential R …