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In this paper, we critically examine different discourses of globalization and explore how concepts of globalization have been represented in organizational theory. We argue that, despite its celebratory rhetoric of `one world, many peoples', notions of globalization are inextricably linked with the continued development of First World economies, creating new forms of colonial control in the so-called `post-colonial' era. Thus, globalization becomes the new global colonialism, based on the historical structure of capitalism and is a process that executes the objectives of colonialism with greater efficiency and rationalism. We discuss the economic, political, social and cultural aspects underlying globalization, and argue that the emergence of a so-called `global culture' is simply a process that marks the transformation to a culture of consumption. We interrogate the notions of diversity and multiculturalism, and argue that the …