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This paper focuses on building personalized recommender system in the tourism field. The application recommends to a tourist the best attractions in a particular place according to his preferences, his profile and his appreciation to previous visited places. This paper proposes a hybrid recommender system that combines the three most known recommender methods which are: the collaborative filtering (CF), the content-based filtering (CB) and the demographic filtering (DF). In order to implement these recommender methods, we have applied different machine learning algorithms which are the K-nearest neighbors (K-NN) for both CB and CF and the decision tree for the DF. The hybridization is a good choice to make the best of their advantages and to overcome the cold start problem. To enhance the recommendation accuracy, we use two hybridization techniques: switching and weighted. For the weighted …