作者
Laszlo Vasa, Zsolt Baranyai, Zoltan Kovacs, Gabor G Szabo
发表日期
2014/10/2
期刊
Journal of International Food & Agribusiness Marketing
卷号
26
期号
4
页码范围
286-297
出版商
Taylor & Francis Group
简介
This article examines the drivers of trust in the machinery-sharing cooperation arrangements of Hungarian field crops farms. Our research has focused on the role of 2 factors on the basis of the widely referred trust model: faith in loyalty and capability. The empirical results clearly confirm the hypothesis of the theoretical model, namely, partners will trust each other if their faith is high both in loyalty and in competence. Our research has also pointed out that the level of trust between partners is determined differently by the 2 examined factors: it is statistically proven that the impact of faith in loyalty is higher.
引用总数
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学术搜索中的文章
L Vasa, Z Baranyai, Z Kovacs, GG Szabo - Journal of International Food & Agribusiness Marketing, 2014