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Wildlife trade, when unsustainable, can be an important threat to biodiversity conservation. In this contribution, we explored the use of digital data to investigate the online market for songbirds in Indonesia, where keeping pet songbirds is a deeply rooted cultural practice. We examined the spatial characteristics of three dimensions of the songbird trade using data from online sources: birdwatchers’ sightings as a proxy for the supply of the songbird market, small advertisements from an online marketplace platform, representing the trade itself and its transactions, and videos by pet songbird owners to represent the demand side of the songbird market. We found that, geographically, these three stages of the songbird supply chain did not overlap, which potentially hints at the roles extended transport networks and commercial captive breeding play for the songbird trade. The trade was not confined to major cities but …