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Research is conducted to identify problems or to find answers to ‘uncertainties’. Studies are conducted because there is uncertainty about a phenomenon that either has, or has not occured. Research also aims to use the best method to solve problems, whether or not experiments are conducted. Meanwhile, the main purpose of writing and publishing is to disseminate research findings and to share new knowledge with other researchers in their respective fields. The most important product that should be highlighted is that the results of research should benefit the community. This paper collects some of the views of researchers who are lecturers from Malaysian Higher Learning Institutes, who have been successful at the national and international levels and who have produced high-quality publications. These views were obtained through interviews (face to face, phone and email) and can be used as tools to …