作者
Hui Fang, Guibing Guo, Jie Zhang
发表日期
2015/3/1
期刊
Decision Support Systems
卷号
71
页码范围
37-47
出版商
North-Holland
简介
Many trust-aware recommender systems have explored the value of explicit trust, which is specified by users with binary values and simply treated as a concept with a single aspect. However, in social science, trust is known as a complex term with multiple facets, which has not been well exploited in prior recommender systems. In this paper, we attempt to address this issue by proposing a (dis)trust framework with considerations of both interpersonal and impersonal aspects of trust and distrust. Specifically, four interpersonal aspects (benevolence, competence, integrity and predictability) are computationally modeled based on users' historic ratings, while impersonal aspects are formulated from the perspective of user connections in trust networks. Two logistic regression models are developed and trained by accommodating these factors, and then applied to predict continuous values of users' trust and distrust …
引用总数
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