作者
Nikolina Koporcic, Maria Ivanova-Gongne, Anna-Greta Nyström, Jan-Åke Törnroos
发表日期
2018/8/9
出版商
Emerald Publishing Limited
简介
Dr. Maria Ivanova-Gongne is a Postdoctoral Researcher and Lecturer in International Marketing at Abo Akademi University, Finland. Her research interests include business-to-business marketing management, particularly the aspects of business interaction, managerial sensemaking, and culture in international business-to-business relationships and networks. Her work has appeared in international top journals such as
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N Koporcic, M Ivanova-Gongne, AG Nyström… - 2018