作者
Chong Guan, Zhiying Jiang, Ding Ding, Yue Wang
发表日期
2020
图书
The Emerging Business Models
页码范围
143-159
简介
The following sections are included:
  • What Is Web Analytics?
  • Log File Analysis and Page-tagging Approach
  • Understand Both the What and the Why
  • Key Metrics in Web Analytics
  • Visitor Analysis
  • Traffic Analysis
  • Click-path Analysis
  • Web Scraping
  • What Is Web Scraping Used for?
  • Web-scraping Procedure and Tools
  • Text Mining, Sentiment Analysis
  • Cases of Using Web Scraping
  • References
引用总数
20211
学术搜索中的文章
C Guan, Z Jiang, D Ding, Y Wang - The Emerging Business Models, 2020