作者
Suhaiza Zailani, Kanagi Kanapathy, Mohammad Iranmanesh, Marco Tieman
发表日期
2015/8/3
期刊
British Food Journal
卷号
117
期号
8
页码范围
2143-2160
出版商
Emerald Group Publishing Limited
简介
Purpose
The purpose of this paper is to investigate the factors that motivate the halal food firms in Malaysia to practice halal orientation strategy (HOS).
学术搜索中的文章
S Zailani, K Kanapathy, M Iranmanesh, M Tieman - British Food Journal, 2015