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Information is powerful; it can influence peoples' views and, in turn, their behavior. Much recent research and discussion on the role information plays in view change has focused on filter bubbles, echo chambers and misinformation and how they might influence what people think and how they act. However, no prior work has focused specifically on understanding the human information behavior (HIB) that drives and facilitates view change. We report findings from interviews with 18 people who recently changed views on issues they considered important. We found a tight symbiotic relationship between HIB and view change; passive information encountering sparked change, often spurring follow‐up active seeking and verification which progressed the change to a “point of no return,” supported making the change and reinforced the decision to change. When shared, information that contributed to the change …