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With the increasing integration of social media into daily life, cybersecurity concerns have becomeparamount. This paper explores the various threats posed to personal and business information onsocial media platforms and discusses strategies for mitigating these risks. Through an examinationof common attack vectors such as phishing, malware, and data breaches, as well as emergingthreats like deepfakes and social engineering, this paper provides insights into safeguardingsensitive data. Additionally, it delves into the role of users, platform providers, and regulatorybodies in ensuring robust cybersecurity practices. By understanding the evolving landscape ofsocial media cybersecurity and implementing proactive measures, individuals and organizationscan better protect their online presence and reputation.