作者
Lu Lu, Neale Nathan, Nathan Line, Mark Bonn
发表日期
2021
期刊
Cornell Hospitality Quarterly
出版商
Sage
简介
As the use of Amazon’s Mechanical Turk (MTurk) has increased among social science researchers, so, too, has research into the merits and drawbacks of the platform. However, while many endeavors have sought to address issues such as generalizability, the attentiveness of workers, and the quality of the associated data, there has been relatively less effort concentrated on integrating the various strategies that can be used to generate high-quality data using MTurk samples. Accordingly, the purpose of this research is twofold. First, existing studies are integrated into a set of strategies/best practices that can be used to maximize MTurk data quality. Second, focusing on task setup, selected platform-level strategies that have received relatively less attention in previous research are empirically tested to further enhance the contribution of the proposed best practices for MTurk usage.
引用总数
学术搜索中的文章
L Lu, N Neale, ND Line, M Bonn - Cornell Hospitality Quarterly, 2022