作者
Sarah Mahdjour, Sebastian Fischer
发表日期
2013/12/1
期刊
ISPIM Innovation Symposium
页码范围
1
出版商
The International Society for Professional Innovation Management (ISPIM)
简介
This study investigates a special kind of corporate ventures, so called spinalong ventures, and their motivations to internationalize early. Insights are built from a multiple-case study approach, investigating the spin-along program of Telekom Innovation Laboratories (T-Labs). The results show that early internationalization can avoid or reduce challenges that spin-alongs face when entering the domestic market. Four major motivations for early internationalization could be identified:(1) to avoid termination based on the parent's fear of cannibalization of existing products or (2) related to a venture's collaboration with competitors,(3) the lack of provision of needed parent assets for entering the domestic market and (4) the need to address markets that offer greater chances for success than the domestic market does. Based on our findings we derive concrete implications for practitioners and academics in the field of …
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S Mahdjour, S Fischer - ISPIM Innovation Symposium, 2013