作者
Mohammed Ahmed, Muhammed Siraj, Said Mohammed
发表日期
2017/5/31
期刊
African Journal of Marketing Management
卷号
9
期号
4
页码范围
35-45
出版商
Academic Journals
简介
Mung beans are grown widely for use as a human food (as dry beans or fresh sprouts), but can be used as a green manure crop and as forage for livestock. This study assessed the marketing practice and challenges of Mung bean in the Amhara Region, North Shewa Zone. Descriptive analysis techniques were used for conducting this research. From the nine selected districts, 1,350 producers, 115 traders and 10 experts/professionals were taken as a sample using convenience sampling techniques. The interviewer administered questionaire and field observations were employed for the fruit of this study. The finding showed that, although the North Shewa Zone has prospected potential in producing Mung bean and supplied to Ethiopia commodity exchange market, currently its production amount is low due to production and marketing challenges. The unpredictable rainfall, prevalence of pests and diseases, lack …
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