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Non-orthogonal multiple access (NOMA) scheme, which has the ability to superpose information in the power domain and serve multiple users on the same time/frequency resource, is regarded as an effective solution to increase transmit rate and fairness. In this paper, we introduce the NOMA scheme in a downlink land mobile satellite (LMS) network and present a comprehensive performance analysis for the considered system. Specifically, we first obtain the power allocation coefficients by maximizing the sum rate while meeting the predefined target rates of each NOMA user. Then, we derive the theoretical expressions for the ergodic capacity and the energy efficiency of the considered system. Moreover, the outage probability (OP) and average symbol error rate performances of NOMA users are derived analytically. To gain further insights, we derive the asymptotic OP at the high signal-to-noise ratio regime to …