作者
Amgad Muneer, R Faizan Ali, Amal Alghamdi, S Mohd Taib, Ahmed Almaghthawi, EA Abdullah Ghaleb
发表日期
2022/4
期刊
Indonesian Journal of Electrical Engineering and Computer Science
卷号
26
期号
1
页码范围
539
出版商
Institute of Advanced Engineering and Science
简介
In this era, machines can understand human activities and their meanings. We can utilize this ability of machines in various fields or applications. One specific field of interest is a prediction of churning customers in any industry. Prediction of churning customers is the state of art approach which predicts which customer is near to leave the services of the specific bank. We can use this approach in any big organization that is very conscious about their customers. However, this study aims to develop a model that offers a meaningful churn prediction for the banking industry. For this purpose, we develop a customer churn prediction approach with the three intelligent models random forest (RF), AdaBoost, and support vector machine (SVM). This approach achieves the best result when the synthetic minority oversampling technique (SMOTE) is applied to overcome the unbalanced dataset and the combination of undersampling and oversampling. The method on SMOTED data has produced excellent results with a 91.90 F1 score and overall accuracy of 88.7% using RF. Furthermore, the experimental results show that RF yielded good results for the full feature-selected datasets.
引用总数
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A Muneer, RF Ali, A Alghamdi, SM Taib, A Almaghthawi… - Indonesian Journal of Electrical Engineering and …, 2022