Materialism and social consumption J Fitzmaurice, C Comegys Journal of marketing theory and practice 14 (4), 287-299, 2006 | 403 | 2006 |
Incorporating consumers' motivations into the theory of reasoned action J Fitzmaurice Psychology & Marketing 22 (11), 911-929, 2005 | 292 | 2005 |
Splurge purchases and materialism J Fitzmaurice Journal of Consumer marketing 25 (6), 332-338, 2008 | 100 | 2008 |
Market mavens’ motivations to acquire information J Fitzmaurice The Marketing Management Journal 21 (1), 71-83, 2011 | 41 | 2011 |
Leaving It All Behind: Service Loyalties in Transition. RA Higie, LL Price, J Fitzmaurice Advances in consumer research 20 (1), 1993 | 15 | 1993 |
Role of consumers' environmental views on purchases at wineries J Fitzmaurice, M Cordano, TE Martinson, AV Wise Journal of wine research 25 (3), 175-188, 2014 | 9 | 2014 |
Moving towards action: How consumers think about a new behavior J Fitzmaurice Marketing Management Journal 15 (1), 81-94, 2005 | 5 | 2005 |
Greens in the Vines: The Role of Consumers’ Environmental Concerns Regarding Inclination to Make Wine Purchases J Fitzmaurice, M Cordano, TE Martinson, AV Wise Proceedings of the International Association for Business and Society 23 …, 2012 | | 2012 |
Individual action potential: Measurement and predictors J Fitzmaurice University of Connecticut, 1995 | | 1995 |