| Marketing Research A Berndt, P Petzer, D.J. (Mostert Pearson Education, 2012 | 199 | 2012 |
| Perceived price and service quality as mediators between price fairness and perceived value in business banking relationships: A micro-enterprise perspective ML Zietsman, P Mostert, G Svensson International Journal of Bank Marketing 37 (1), 2-19, 2018 | 150 | 2018 |
| Services marketing: A contemporary approach C Boshoff, PJ Du Plessis Juta and Company Ltd, 2009 | 149 | 2009 |
| Consumer perceptions of mentioned product and brand attributes in magazine advertising G Puth, P Mostert, M Ewing Journal of Product & Brand Management 8 (1), 38-50, 1999 | 109 | 1999 |
| The influence of service failure and service recovery on airline passengers' relationships with domestic airlines: an exploratory study PG Mostert, CF De Meyer, LRJ Van Rensburg Southern African Business Review 13 (2), 118-140, 2009 | 78 | 2009 |
| The interrelationships between customer satisfaction, brand loyalty and relationship intentions of Generation Y consumers towards smart phone brands PG Mostert, DJ Petzer, A Weideman South African Journal of Business Management 47 (3), 25-34, 2016 | 55 | 2016 |
| Customer retention practices of small, medium and large hotels In South Africa: An exploratory study DJ Petzer, TFJ Steyn, PG Mostert African Journal of Marketing Management 1 (1), 32-42, 2009 | 49 | 2009 |
| Marketing management PJ Du Plessis, JW Strydom, P Jooste, C. (Mostert Juta and Company, 2012 | 47 | 2012 |
| The dimensions of brand romance as predictors of brand loyalty among cell phone users D Petzer, P Mostert, LM Kruger, S Kuhn South African Journal of Economic and Management Sciences 17 (4), 457-470, 2014 | 45 | 2014 |
| Competitive marketing strategies of selected hotels: an exploratory study DJ Petzer, TFJ Steyn, PG Mostert Southern African Business Review 12 (2), 1-22, 2008 | 43 | 2008 |
| Investigating brand romance, brand attitude and brand loyalty in the cellphone industry LM Kruger, SW Kuhn, DJ Petzer, PG Mostert Acta Commercii 13 (1), 1-10, 2013 | 41 | 2013 |
| The effect of service failure and recovery on airline-passenger relationships: a comparison between South African and United States airline passengers TFJ Steyn, PG Mostert, CF De Meyer, LRJ Van Rensburg North American Business Press, 2011 | 41 | 2011 |
| A multidimensional approach to the outcomes of perceived value in business relationships ML Zietsman, P Mostert, G Svensson European Business Review 32 (4), 709-729, 2020 | 37 | 2020 |
| Relationship intention and relationship quality as predictors of clothing retail customers’ loyalty S Kuhn, P Mostert The International Review of Retail, Distribution and Consumer Research 28 (2 …, 2018 | 34 | 2018 |
| Brand avoidance–a services perspective A Berndt, DJ Petzer, P Mostert European Business Review 31 (2), 179-196, 2019 | 33 | 2019 |
| Young adults' relationship intentions towards their cell phone network operators L Kruger, PG Mostert South African Journal of Business Management 43 (2), 41-49, 2012 | 32 | 2012 |
| Water requirements and irrigation of mature mango trees PG Mostert, JE Hoffman V International Mango Symposium 455, 331-338, 1996 | 30 | 1996 |
| Building customer relationships as retention strategy in the South African domestic passenger airline industry P Mostert, C De Meyer Acta Commercii 10 (1), 27-42, 2010 | 25 | 2010 |
| The influence of passenger satisfaction on relationship formation in the South African domestic airline industry CF De Meyer, PG Mostert South African Journal of Business Management 42 (4), 79-87, 2011 | 23 | 2011 |
| Relationship intention and satisfaction following service recovery: The mediating role of perceptions of service recovery in the cell phone industry LM Kruger, P Mostert, LT De Beer South African Journal of Economic and Management Sciences 18 (4), 608-628, 2015 | 21 | 2015 |
