Generational Differences in the Workplace J Jones, S Murray Southwest Academy of Management, 2018 | 968* | 2018 |
Choice strategy in a difficult task environment RA Formisano, RW Olshavsky, S Tapp Journal of Consumer Research 8 (4), 474-479, 1982 | 84 | 1982 |
Direct marketing in non‐profit services: investigating the case of the arts industry MJ Arnold, SR Tapp Journal of services Marketing 17 (2), 141-160, 2003 | 63 | 2003 |
An Examination Of Shopping Scripts. JJ Stoltman, SR Tapp, RS Lapidus Advances in consumer research 16 (1), 1989 | 45 | 1989 |
The effects of direct marketing techniques on performance: An application to arts organizations MJ Arnold, SR Tapp Journal of Interactive Marketing 15 (3), 41-52, 2001 | 37 | 2001 |
BRUNSWIK'S LENS MODEL: A REVIEW AND EXTENSION TO CONSUMER RESEARCH. SR Tapp Advances in consumer research 11 (1), 1984 | 21 | 1984 |
Endorsement and non-endorsement copy: The influence of celebrity credibility on two conditions of non-endorsement copy SR Tapp, LK Anglin A paper presented at the conference of American Academy of Advertising, 1990 | 9 | 1990 |
Gender differences in online communication in higher education JS Jones, SR Tapp, BW Evans, RJ Palumbo Academy of Business Research Journal 4, 45, 2016 | 8 | 2016 |
Gender differences in online communication and the impact of faculty gender JS Jones, SR Tapp, SR Murray, RJ Palumbo, AT Strange, ... Academy of Business Research Journal 1, 20-40, 2018 | 2 | 2018 |
CASE ENRICHED VERSUS STATISTICAL ADS: A LABORATORY TEST OF THEIR RELATIVE EFFECTIVENESS (SIMILARITY/ATTRACTION, FEAR APPEALS, IMAGERY, AVAILABILITY) SR TAPP Indiana University, 1986 | 2 | 1986 |
Gender Differences in Online Communication J Jones, B Evans, R Palumbo Academy of Business Research Spring Conference, 2016 | | 2016 |
The Internet and Classroom Plagiarism: Detecting the Problem SR Tapp, BE Hightower, LVH Mills, N Gerlich Journal of Internet Banking and Commerce 9 (2), 2004 | | 2004 |
A COMPARISON OF COURSE PERFORMANCE WITH MYERS-BRIGGS TYPE INDICATOR PREFERENCES IN A CLASS DELIVERED IN TWO MODALITIES: EVIDENCE OF SELECTION EFFECTS IN THE ORGANIZATIONAL … LVH Mills, RN Gerlich, SR Tapp Allied Academies International Conference. Academy of Educational Leadership …, 2004 | | 2004 |
MANAGER ATTITUDES AND GLOBALIZATION: BENEFITS AND OBSTACLES TO GLOBALIZATION AS PERCEIVED BY MANAGERS OF COMPANIES WITH VARYING DEGREES OF GLOBAL EXPERIENCE SR Tapp ADVANCES IN MARKETING, 25, 2003 | | 2003 |
Relevant Research and the Future of Management Education EJ Romero, SR Tapp | | |
Organizational Characteristics and Web Site Quality: An Empirical Analysis SR Tapp | | |