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| The Influence of Brand Awareness and Other Dimensions of Brand Equity in Consumers Behaviour: The „Affordable Luxury” Strategy.“ Z Alexandra, AE Cerchia Ovidius” University Annals,. Ovidius Univ Annal Economic Sci Series 18 (1 …, 2018 | 29 | 2018 |
| Unraveling digital transformation in banking: evidence from Romania AE Ionașcu, G Gheorghiu, EC Spătariu, I Munteanu, A Grigorescu, ... Systems 11 (11), 534, 2023 | 7 | 2023 |
| Economic Resilience and Sustainable Finance Path to Development and Convergence in Romanian Counties O Oprisan, S Pirciog, AE Ionascu, C Lincaru, A Grigorescu Sustainability 15 (19), 14221, 2023 | 6 | 2023 |
| Integrating Online Marketing Strategies in B2B Companies A Zaif, AE Cerchia Ovidius Univ. Ann. Econ. Sci. Ser 19 (2), 614-620, 2019 | 6 | 2019 |
| The importance of integrating digital marketing within the sales strategy of luxury brands Z Alexandra, CA Elena International Conference “Risk in Contemporary Economy”, Faculty of …, 2019 | 6 | 2019 |
| Enhancing Internet Banking-Solutions for Customer Relationship Management A Grigorescu, AE Cerchia, MM Oachesu, F Udroiu Saudi Journal of Business and Management Studies 2 (1), 38-43, 2017 | 4 | 2017 |
| Customer Relationship Management in Romanian Banks AE Cerchia, A Zaif Ovidius University Annals, Economic Sciences Series 19 (2), 440-446, 2019 | 3 | 2019 |
| Modern technologies for data storage, organization and managing in CRM systems A Grigorescu, AE Cerchia, FV Jeflea | 3 | 2016 |
| Development and integration of a quality management system for the banking sector A Dumitrescu-Peculea, M OacheSu, AE Cerchia Valahian Journal of Economic Studies 6 (4), 7, 2015 | 3 | 2015 |
| Analyzing Primary Sector Selection for Economic Activity in Romania: An Interval-Valued Fuzzy Multi-Criteria Approach AE Ionașcu, SS Goswami, A Dănilă, MG Horga, CA Barbu, ... Mathematics 12 (8), 1157, 2024 | 2 | 2024 |
| DIGITAL TRANSFORMATION IN THE BANKING SECTOR: A PRE-AND POST-COVID-19 ANALYSIS. AE IONAȘCU, CA Barbu Management Research & Practice 15 (3), 2023 | 2 | 2023 |
| Navigating the ESG Landscape and Its Impact in the Business and Investment Sector AL Olteanu, AE Ionașcu Journal of Financial Studies 8 (15), 144-158, 2023 | 1 | 2023 |
| Level of Financial Education in South-Eastern Europe AE Ionascu, A Popa, RM Zaharia Ovidius University Annals, Economic Sciences Series 23 (1), 932-939, 2023 | 1 | 2023 |
| Managing Tourism Seasonality in European Countries. CA Barbu, A Popa, AE Ionașcu Ovidius University Annals, Series Economic Sciences 22 (2), 2022 | 1 | 2022 |
| Innovative marketing strategies for the development of tourism in Romania A Popa, AE Ionascu, DN Domolescu Ovidius University Annals: Economic Sciences Series, XXI 2, 870-878, 2021 | 1 | 2021 |
| The Effects of the Crisis Generated by the COVID-19 Pandemic on Consumer Behavior Regarding Brand Purchasing ZP Alexandra, CI Alina-Elena, M Adrian Risk in Contemporary Economy, 47-58, 2020 | 1 | 2020 |
| Technologies and Innovation in the Management of the Banking Sector AE CERCHIA, M OACHEŞU, M CONSTANTIN Challenging the Status Quo in Management and Economics, 371, 2018 | 1 | 2018 |
| ESG Reporting Standards in The Banking Sector: A Global Analysis. A Elena Ionascu, R Marcela Zaharia Ovidius University Annals, Series Economic Sciences 23 (1), 2023 | | 2023 |
| Level of Financial Education in South-Eastern Europe. A Elena Ionascu, A Popa, R Marcela Zaharia Ovidius University Annals, Series Economic Sciences 23 (1), 2023 | | 2023 |
