Effects of menu labeling policies on transnational restaurant chains to promote a healthy diet: a scoping review to inform policy and research SRG Patiño, M Zhou, FDS Gomes, R Lemaire, V Hedrick, E Serrano, ... Nutrients 12 (6), 1544, 2020 | 50 | 2020 |
How branded marketing and media campaigns can support a healthy diet and food well-being for Americans: evidence for 13 campaigns in the United States TR Englund, M Zhou, VE Hedrick, VI Kraak Journal of nutrition education and behavior 52 (1), 87-95, 2020 | 30 | 2020 |
Mapping the celebrity endorsement of branded food and beverage products and marketing campaigns in the United States, 1990–2017 M Zhou, S Rajamohan, V Hedrick, S Rincón-Gallardo Patiño, F Abidi, ... International journal of environmental research and public health 16 (19), 3743, 2019 | 27 | 2019 |
An accountability evaluation for the responsible use of celebrity endorsement by the food and beverage industry to promote healthy food environments for young Americans: A … M Zhou, S Rincón‐Gallardo Patiño, VE Hedrick, VI Kraak Obesity Reviews 21 (12), e13094, 2020 | 18 | 2020 |
A qualitative study to understand stakeholders’ views about the Fruits & Veggies (FNV) social marketing campaign to promote fruit and vegetable consumption in the United States TR Englund, M Zhou, KJ Duffey, VI Kraak Journal of the Academy of Nutrition and Dietetics 120 (12), 1986-1997. e3, 2020 | 14 | 2020 |
Digital marketing to young people: consequences for the health and diets of future generations V Kraak, M Zhou, S Rincón-Gallardo Patiño United Nations Standing Committee on Nutrition (UNSCN), FAO, 2020 | 13 | 2020 |
How have media campaigns been used to promote and discourage healthy and unhealthy beverages in the United States? A systematic scoping review to inform future research to … VI Kraak, K Consavage Stanley, PB Harrigan, M Zhou Obesity Reviews 23 (5), e13425, 2022 | 10 | 2022 |
A mixed-methods study of American Millennials’ views about celebrity endorsement of foods and beverages M Zhou, V Kraak Health Promotion International 37 (1), daab048, 2022 | 9 | 2022 |
Testing the effectiveness of narrative messages using critical health communication M Zhou, AS Ramírez, D Chittamuru, D Schillinger, S Ha Journal of Communication in Healthcare 16 (2), 139-146, 2023 | 5 | 2023 |
Protocol: Effectiveness of message content and format on individual and collective efficacy in reducing the intention to consume sugar-sweetened beverages M Zhou, D Chittamuru, S Ha, D Schillinger, AS Ramírez Contemporary clinical trials 115, 106711, 2022 | 4 | 2022 |
Evaluation Summary. Four Studies Conducted for the Partnership for a Healthier America's Fruits & Veggies (FNV) Campaign in California and Virginia, 2015-2017 V Kraak, TR Englund, M Zhou, KJ Duffey Department Of Human Nutrition, Foods, And Exercise, 2018 | 4 | 2018 |
Branded Marketing and Media Campaigns to Support a Healthy Diet in the United States, 1999-2016: Insights to Inform the Partnership for a Healthier America’s Fruits & Veggies … V Kraak, TR Englund, M Zhou, KJ Duffey | 3 | 2017 |
Toward a recipe for deep versus surface level tailoring: Mixed-methods validation of message features to reduce sugary beverage consumption M Zhou, AS Ramírez, D Chittamuru Journal of health communication 27 (4), 211-221, 2022 | 2 | 2022 |
An Examination of Celebrity Endorsement Used to Promote Branded Food and Beverage Products to American Children, Adolescents and Young Adults to Inform Policies to Promote … M Zhou Virginia Tech, 2020 | 2 | 2020 |
A Profile of Celebrities Involved in the Partnership for a Healthier America’s Fruits & Veggies (FNV) Campaign V Kraak, M Zhou, KJ Duffey, JD Williams | 1 | 2017 |
Evaluation of Stakeholders’ Perspectives Regarding a Piloted Multi-media Campaign to Promote Fruit and Vegetable Sales and Consumption T Englund, V Kraak, M Zhou APHA 2017 Annual Meeting & Expo (Nov. 4-Nov. 8), 2017 | | 2017 |
Stakeholders’ Views About the FNV Campaign to Increase the Sales and Consumption of Fruits and Vegetables in Two US Cities V Kraak, TR Englund, M Zhou, KJ Duffey | | 2017 |
A Pragmatic Analysis of Apology Strategies in the Novel Da Zhai Men Z Mi, S Baohui Journal of Language and Literature Studies, 2008 | | 2008 |