MUHAMMAD TALHA 个人学术档案 - 学术资源搜索

引用次数

	总计	2019 年至今
引用	1	1
h 指数	1	1
i10 指数	0	0

合著作者

IQRA MEHROUSHQuaid i Azam School of Management Science在 qasms.qau.edu.pk 的电子邮件经过验证
Zonaib TahirQuaid-i-Azam University在 qau.edu.pk 的电子邮件经过验证

MUHAMMAD TALHA

MUHAMMAD TALHA

Quaid-i-Azam University, Islamabad

在 qasms.qau.edu.pk 的电子邮件经过验证 - 首页

Digital Marketing Consumer Behavior Advertising Sustainability Artificial Intelligence


标题按引用次数排序按年份排序按标题排序	引用次数引用次数	年份
Enhancing customer engagement through source appearance and self-influencer congruence in mobile advertising M Talha, Z Tahir, I Mehroush Spanish Journal of Marketing-ESIC, 2023	1	2023
Influencer-product congruence and social media advertising perception: a mediated pathway to enhance purchase intention M Talha, DZ Tahir, DA Fatima, U Saeed, I Mehroush Remittances Review 9 (2), 5005-5033, 2024		2024
Pathways to ecological resilience: exploring green energy and finance for sustainable development I Mehroush, WA Shaheen, M Shabir, M Talha Environment, Development and Sustainability, 1-25, 2024		2024
Effect of Gender on the Relationship between Visual Content and Customer Engagement M Talha Quaid I Azam university Islamabad, 2022		2022

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