A benefit congruency framework of sales promotion effectiveness P Chandon, B Wansink, G Laurent The Journal of marketing, 65-81, 2000 | 2731 | 2000 |
Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase P Chandon, JW Hutchinson, ET Bradlow, S Young Journal of Marketing 73 (6), 1-17, 2009 | 1100 | 2009 |
The Biasing Health Halos of Fast‐Food Restaurant Health Claims: Lower Calorie Estimates and Higher Side‐Dish Consumption Intentions P Chandon, B Wansink Journal of Consumer Research 34 (3), 301-314, 2007 | 1065 | 2007 |
Can “low-fat” nutrition labels lead to obesity? B Wansink, P Chandon Journal of Marketing Research 43 (4), 605-617, 2006 | 1009 | 2006 |
Do intentions really predict behavior? Self-generated validity effects in survey research P Chandon, VG Morwitz, WJ Reinartz Journal of Marketing, 1-14, 2005 | 963 | 2005 |
Does Food Marketing Need to Make us Fat? A Review and Solutions P Chandon, B Wansink Nutrition Reviews 70 (10), 571-593, 2012 | 611 | 2012 |
Which Healthy Eating Nudges Work Best? A Meta-Analysis of Field Experiments R Cadario, P Chandon Marketing Science, 2019 | 512 | 2019 |
Getting Ahead of the Joneses: When Equality Increases Conspicuous Consumption among Bottom-Tier Consumers N Ordabayeva, P Chandon Journal of Consumer Research 38 (1), 27-41, 2011 | 399 | 2011 |
When are stockpiled products consumed faster? A convenience-salience framework of postpurchase consumption incidence and quantity P Chandon, B Wansink Journal of Marketing Research, 321-335, 2002 | 371 | 2002 |
Is obesity caused by calorie underestimation? A psychophysical model of meal size estimation P Chandon, B Wansink Journal of Marketing Research 44 (1), 84-99, 2007 | 338 | 2007 |
How Package Design and Packaged-based Marketing Claims Lead to Overeating P Chandon Applied Economic Perspectives and Policy, 2012 | 335 | 2012 |
Pleasure as a substitute for size: How multisensory imagery can make people happier with smaller food portions Y Cornil, P Chandon Journal of Marketing Research, 2016 | 262 | 2016 |
Measuring the value of point-of-purchase marketing with commercial eye-tracking data P Chandon, WJ Hutchinson, SH Young, INSEAD. INSEAD, 2001 | 244* | 2001 |
Supersize in one dimension, downsize in three dimensions: Effects of spatial dimensionality on size perceptions and preferences P Chandon, N Ordabayeva Journal of Marketing Research 46 (6), 739-753, 2009 | 225 | 2009 |
Is Food Marketing Making us Fat? A Multi-Disciplinary Review P Chandon, B Wansink Foundations and Trends® in Marketing 5 (3), 113-196, 2011 | 203 | 2011 |
Effects of front-of-pack labels on the nutritional quality of supermarket food purchases: evidence from a large-scale randomized controlled trial P Dubois, P Albuquerque, O Allais, C Bonnet, P Bertail, P Combris, ... JAMS, 2020 | 197 | 2020 |
Pleasure as an ally of healthy eating? Contrasting visceral and Epicurean eating pleasure and their association with portion size preferences and wellbeing Y Cornil, P Chandon Appetite 104, 52-59, 2016 | 195 | 2016 |
Slim by design: Redirecting the accidental drivers of mindless overeating B Wansink, P Chandon Journal of Consumer Psychology, 2014 | 195 | 2014 |
The short-and long-term effects of measuring intent to repurchase P Chandon, VG Morwitz, WJ Reinartz Journal of Consumer Research 31 (3), 566-572, 2004 | 163 | 2004 |
Internal and External Cues of Meal Cessation: The French Paradox Redux? B Wansink, CR Payne, P Chandon Obesity 15 (12), 2920-2924, 2007 | 161 | 2007 |