| Bootstrapping and PLS-SEM: A step-by-step guide to get more out of your bootstrap results S Streukens, S Leroi-Werelds European management journal 34 (6), 618-632, 2016 | 885 | 2016 |
| Assessing the value of commonly used methods for measuring customer value: A multi-setting empirical study S Leroi-Werelds, S Streukens, MK Brady, G Swinnen Journal of the academy of marketing science 42, 430-451, 2014 | 371 | 2014 |
| An update on customer value: state of the art, revised typology, and research agenda S Leroi-Werelds Journal of Service Management 30 (5), 650-680, 2019 | 141 | 2019 |
| Dealing with nonlinearity in importance-performance map analysis (IPMA): An integrative framework in a PLS-SEM context S Streukens, S Leroi-Werelds, K Willems Partial least squares path modeling: Basic concepts, methodological issues …, 2017 | 83 | 2017 |
| The impact of customer value types on customer outcomes for different retail formats K Willems, S Leroi-Werelds, G Swinnen Journal of Service Management 27 (4), 591-618, 2016 | 73 | 2016 |
| Institutional types and institutional change in healthcare ecosystems OM Pop, S Leroi-Werelds, N Roijakkers, TW Andreassen Journal of Service Management 29 (4), 593-614, 2018 | 48 | 2018 |
| Does communicating the customer’s resource integrating role improve or diminish value proposition effectiveness? S Leroi-Werelds, S Streukens, Y Van Vaerenbergh, C Grönroos Journal of Service Management 28 (4), 618-639, 2017 | 42 | 2017 |
| What to diffuse in a gender‐specific store? The effect of male and female perfumes on customer value and behaviour L Doucé, W Janssens, S Leroi‐Werelds, S Streukens Journal of Consumer Behaviour 15 (3), 271-280, 2016 | 33 | 2016 |
| Value proposition dynamics in response to external event triggers S Leroi-Werelds, K Verleye, N Line, L Bove Journal of Business Research 136, 274-283, 2021 | 22 | 2021 |
| Customer value measurement S Leroi-Werelds, S Streukens Marketing Science Institute Working Paper Series, 2011 | 17 | 2011 |
| Transformative value positioning for service brands: key principles and challenges S Leroi-Werelds, J Matthes Journal of Service Management 33 (4/5), 552-564, 2022 | 14 | 2022 |
| PLS FAC-SEM: an illustrated step-by-step guideline to obtain a unique insight in factorial data S Streukens, S Leroi-Werelds Industrial Management & Data Systems 116 (9), 1922-1945, 2016 | 14 | 2016 |
| Conceptualising Customer Value in Physical Retail: A Marketing Perspective S Leroi-Werelds The Value of Design in Retail and Branding, 9-24, 2021 | 8 | 2021 |
| Boosting customer engagement through gamification: A customer engagement marketing approach S Streukens, A van Riel, D Novikova, S Leroi-Werelds Handbook of Research on Customer Engagement, 35-54, 2019 | 8 | 2019 |
| Value creation in alliance ecosystems: Insights from marketing S Leroi-Werelds, OM Pop, A Roijakkers Managing Alliance Portfolios and Networks,, 1-31, 2017 | 8 | 2017 |
| The Value of Design in Retail and Branding K Quartier, A Petermans, TC Melewar, C Dennis Emerald Publishing Limited, 2021 | 7 | 2021 |
| To automate or not to automate? A contingency approach to service automation E Hottat, S Leroi-Werelds, S Streukens Journal of Service Management 34 (4), 696-724, 2023 | 5 | 2023 |
| Conceptualizing the value of physical retailers: comparing marketing and retail design perspectives E Servais, S Leroi-Werelds, K Quartier, J Vanrie ICDBM 2018, 41, 2018 | 5 | 2018 |
| Store personality as a source of customer value K Willems, S Leroi-Werelds, S Streukens Advances in Consumer Research (ACR), 207-207, 2012 | 4 | 2012 |
| Multicollinearity: An Overview and Introduction of Ridge PLS-SEM Estimation S Streukens, S Leroi-Werelds Partial Least Squares Path Modeling: Basic Concepts, Methodological Issues …, 2023 | 2 | 2023 |
