Fundamental patterns of in-store shopper behavior H Sorensen, S Bogomolova, K Anderson, G Trinh, A Sharp, R Kennedy, ... Journal of Retailing and Consumer Services 37, 182-194, 2017 | 137 | 2017 |
Parents and children in supermarkets: Incidence and influence B Page, A Sharp, L Lockshin, H Sorensen Journal of Retailing and Consumer Services 40, 31-39, 2018 | 45 | 2018 |
Comparing two supermarket layouts: The effect of a middle aisle on basket size, spend, trip duration and endcap use B Page, G Trinh, S Bogomolova Journal of Retailing and Consumer Services 47, 49-56, 2019 | 44 | 2019 |
Examining older consumers’ loyalty towards older brands in grocery retailing P Phua, R Kennedy, G Trinh, B Page, N Hartnett Journal of Retailing and Consumer Services 52, 101893, 2020 | 41 | 2020 |
Validating Bluetooth logging as metric for shopper behaviour studies P Phua, B Page, S Bogomolova Journal of Retailing and Consumer Services 22, 158-163, 2015 | 38 | 2015 |
Socio-demographic differences in supermarket shopper efficiency S Bogomolova, K Vorobyev, B Page, T Bogomolov Australasian Marketing Journal 24 (2), 108-115, 2016 | 19 | 2016 |
The power of nostalgia: Age and preference for popular music C Davies, B Page, C Driesener, Z Anesbury, S Yang, J Bruwer Marketing Letters 33 (4), 681-692, 2022 | 14 | 2022 |
Using the eyberg child behaviour inventory to investigate pester power B Page, A Sharp, L Lockshin, H Sorensen Journal of Retailing and Consumer Services 47, 265-271, 2019 | 14 | 2019 |
Measuring Audience Reach Of Outdoor Advertisements: Using Bluetooth Technology To Validate Measurement B Page, Z Anesbury, S Moshakis, A Grasby Journal of advertising research 58 (4), 456-463, 2018 | 12 | 2018 |
Using choice experiments to find double jeopardy patterns L Greenacre, A Tanusondjaja, S Dunn, B Page International Journal of Market Research 57 (5), 743-758, 2015 | 10 | 2015 |
The contribution of marketing to school-based program evaluation B Page, A Sharp Journal of Social Marketing 2 (3), 176-186, 2012 | 10 | 2012 |
Death by 1000 ‘true fans’: Do marketing laws apply to music listening? ZW Anesbury, C Davies, C Driesener, B Page, L Greenacre, S Yang, ... Journal of Consumer Behaviour 22 (1), 82-97, 2023 | 4 | 2023 |
Ageism kills brands ZW Anesbury, S Bellman, C Driesener, B Page, B Sharp Australasian Marketing Journal 30 (4), 364-370, 2022 | 4 | 2022 |
Does Childhood Exposure to a Brand Improve Brand Name Recognition?: Comparing Age-of-Acquisition Effects with Ongoing Brand Exposure and Experience P Phua, B Page, G Trinh, N Hartnett, R Kennedy Journal of Advertising Research 63 (4), 370-383, 2023 | 2 | 2023 |
Measuring the effect of product and environmental messaging attributes on alternative wine packaging choices J Mesidis, L Lockshin, AM Corsi, B Page, J Cohen Journal of Cleaner Production 431, 139502, 2023 | 1 | 2023 |
Net audiences: a comparison of the Sainsbury Normal Method and the Sainsbury Weighted Method ZW Anesbury, CB Driesener, B Page, S Bellman, B Sharp Journal of Marketing Management 36 (15-16), 1591-1610, 2020 | 1 | 2020 |
Branding consistency across product portfolios in the wine industry T Jeffery, M Hirche, M Faulkner, B Page, G Trinh, J Bruwer, L Lockshin International Journal of Wine Business Research, 2024 | | 2024 |
A bottle by any other name...: How can we get consumers to try alternative wine packaging? J Mesidis, B Page, L Lockshin Australian and New Zealand grapegrower and winemaker, 73-75, 2021 | | 2021 |
Examining older consumers' loyalty towards older brands in grocery retailing. PPL Phua PeiLin, R Kennedy, G Trinh, B Page, N Hartnett | | 2019 |
提携研究機関誌からの論文紹介 The Advertising Research Foundation 『Journal of Advertising Research』 より Measuring Audience Reach Of Outdoor Advertisements: Using Bluetooth … B PAGE, Z ANESBURY, S MOSHAKIS, A GRASBY 日経広告研究所報/日経広告研究所 [編] 53 (3), 76-65, 2019 | | 2019 |