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Zahirah Zainol
Zahirah Zainol
Senior Lecturer in Marketing, Curtin University Singapore
在 curtin.edu.sg 的电子邮件经过验证
标题
引用次数
引用次数
年份
Conceptualizing country-of-ingredient authenticity of luxury brands
I Cheah, Z Zainol, I Phau
Journal of Business Research 69 (12), 5819-5826, 2016
932016
Development and validation of consumers’ need for ingredient authenticity (CNIA Scale)
Z Zainol, I Phau, I Cheah
Country of Origin Effect, 84-105, 2020
32020
Faithful and luxurious: Mediating halal with luxury through self-congruity
Z Zainol, N Noor, A Tong
Journal of Global Fashion Marketing, 1-18, 2024
12024
CONSUMERS’MOTIVATION TO SEEK INGREDIENT AUTHENTICITY IN JEWELLERY AND ITS EFFECT ON PRODUCT JUDGMENT AND WILLINGNESS TO BUY/RECOMMEND
Z Zainol
Global Marketing Conference, 616-622, 2018
12018
Enhancing hospitality service quality with artificial intelligence
N Noor, Z Zainol, A Tong
Technology and Luxury Hospitality, 182-198, 2024
2024
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