| Řízení neziskových organizací M Krechovská, P Hejduková, D Hommerová Praha, Česko: Grada Publishing, 2018 | 70 | 2018 |
| Fundraising of nonprofit organizations: Specifics and new possibilities D Hommerová, L Severová Journal of social service Research 45 (2), 181-192, 2019 | 65 | 2019 |
| CRM v podnikových procesech D Hommerová Grada Publ., 2012 | 55 | 2012 |
| Branding neziskových organizací D Hommerová Ohře Media, 2015 | 26 | 2015 |
| Analysis of the awareness and popularity of the brand of a selected education and research library in the Czech Republic: A case study D Hommerová, K Šrédl, K Dbalá Information 11 (8), 373, 2020 | 21 | 2020 |
| Crowdfunding as a new model of nonprofit funding D Hommerová Financing Nonprofit Organizations, 173-187, 2020 | 19 | 2020 |
| The perception of CSR activities in a selected segment of McDonald’s customers in the Czech Republic and its effect on their purchasing behavior—A case study D Hommerová, K Šrédl, L Vrbková, R Svoboda Sustainability 12 (20), 8627, 2020 | 14 | 2020 |
| Efektivní řízení neziskových organizací poskytujících sociální služby D Hommerová, K Brunclíková, T Dvořáková, P Hejduková, M Hladká, ... Západočeská univerzita v Plzni, 2020 | 12 | 2020 |
| Analýza podpor marketingové činnosti využívaných firmami v České republice D Hommerová Technická univerzita v Liberci, 2009 | 11 | 2009 |
| Why do Czech customers come to upper palatinate? Motives, sales volume, and the importance of distance: a case study of shopping in Bavaria M Segerer, D Hommerová, K Šrédl Sustainability 12 (9), 3836, 2020 | 6 | 2020 |
| Branding of non-profit organizations exemplified by libraries D Hommerová Marketing Identity 4 (1/2), 73-83, 2016 | 6 | 2016 |
| Competition in the sparkling wine market in the Czech Republic T Kostovčík, K Šrédl, D Hommerová International Journal of Wine Business Research 32 (1), 1-21, 2020 | 5 | 2020 |
| Research concerning the experience of implementation of CRM in companies D Hommerova E & M EKONOMIE A MANAGEMENT 12 (1), 108-122, 2009 | 4 | 2009 |
| Multi-dimensional assessment of a Bavarian and Czech university: A case study of sustainability implementation A Herzner European Center of Sustainable Development ECSDEV, 2022 | 3 | 2022 |
| Fairtrade Town Certification in the Czech Republic D Hommerová, M Krylová Liberec Economic Forum, 122, 2023 | 2 | 2023 |
| The Influence of the Growth of the Number of Microbreweries on the Use of Farmland and on the Cultivation of Hops in the Czech Republic: A Case Study L Severová, K Šrédl, M Prášilová, M Štěbeták, R Svoboda, D Hommerová, ... Land 10 (8), 784, 2021 | 2 | 2021 |
| Sustainability and Sustainable Development of Non-profit Organizations D Hommerová Scientific Conference INPROFORUM, 27, 2016 | 2 | 2016 |
| The implementation of the mobile sales force automation D Hommerová, K Vondrová Proc. of the International Scientific Conference INPROFORUM, 211-217, 2014 | 2 | 2014 |
| Výzkum zavádění CRM v podnikové praxi D Hommerová Technická univerzita v Liberci, 2009 | 2 | 2009 |
| Ethical Consumption: What Makes People Buy" Ethical" Products D Šálková, I Čábelková, D Hommerová Central European Business Review 2024 (2), 27-52, 2024 | 1 | 2024 |
