An easy approach to exploratory factor analysis: Marketing perspective NU Hadi, N Abdullah, I Sentosa Journal of Educational and Social Research 6 (1), 215-223, 2016 | 426 | 2016 |
Mediating effect of customer satisfaction on service quality and customer loyalty relationship in Malaysian rural tourism Z Osman, I Sentosa International Journal of Economics Business and Management Studies 2 (1), 25-37, 2013 | 274 | 2013 |
Examining a theory of planned behavior (TPB) and technology acceptance model (TAM) in internetpurchasing using structural equation modeling I Sentosa, NKN Mat Researchers World 3 (2 Part 2), 62, 2012 | 169 | 2012 |
Making sense of mediating analysis: A marketing perspective NU Hadi, N Abdullah, I Sentosa Review of Integrative Business and Economics Research 5 (2), 62-76, 2016 | 157 | 2016 |
The influence of customer knowledge on CRM performance of Malaysian ICT companies: a structural equation modeling approach H Nejatian, I Sentosa, SK Piaralal, AM Bohari International Journal of Business and Management 6 (7), 181, 2011 | 100 | 2011 |
Effectiveness of entrepreneurship education in developing entrepreneurial intentions among Malaysian university students P Rengiah, I Sentosa Southern Cross University., 2013 | 96 | 2013 |
A study of mediating effect of trust on customer satisfaction and customer loyalty relationship in Malaysian rural tourism Z Osman, I Sentosa European Journal of Tourism Research 6 (2), 192-206, 2013 | 82 | 2013 |
Green human resource management, customer environmental collaboration and the enablers of green employee empowerment: enhanching an environmental performance A Hutomo, T Marditama, N Limakrisna, I Sentosa, JLK Yew Dinasti International Journal of Economics, Finance & Accounting 1 (2), 358-372, 2020 | 80 | 2020 |
Impact of brand equity on purchase intentions: empirical evidence from the health takāful industry of the United Arab Emirates S Rizwan, HA Al-Malkawi, K Gadar, I Sentosa, N Abdullah ISRA International Journal of Islamic Finance 13 (3), 349-365, 2021 | 63 | 2021 |
Influence of customer satisfaction on service quality and trust relationship in Malaysian rural tourism Z Osman, I Sentosa Business and Management Quarterly Review 4 (2), 12-25, 2013 | 50 | 2013 |
A structural equation modeling of internet banking usage in Malaysia I Sentosa, CW Ming, BB Soebyakto, NK Nik Mat Journal of Arts, Science and Commerce 3 (1), 75-86, 2012 | 48 | 2012 |
Exploring the role of transformational leadership in human capital effectiveness: Empirical evidence from the Malaysian healthcare sector MS Khan, I Sentosa, F Salman World Journal of Entrepreneurship, Management and Sustainable Development 14 …, 2018 | 46 | 2018 |
Predicting IoT service adoption towards smart mobility in Malaysia: SEM-neural hybrid pilot study W Ahmed, SM Hizam, I Sentosa, H Akter, E Yafi, J Ali arXiv preprint arXiv:2002.00152, 2020 | 44 | 2020 |
The Intelligence, Emotional, Spiritual Quotients and Quality of Managers. A Juhary, B Ali Bambang, S Ilham Global Journal of Management and Business Research Administration and …, 2013 | 44 | 2013 |
Human resource competency models: changing evolutionary trends AH Abdullah, I Sentosa Interdiscip. J. Res. Bus. ISSN 2046, 7141, 2012 | 38 | 2012 |
Digital dexterity: employee as consumer approach towards organizational success W Ahmed, SM Hizam, I Sentosa Human Resource Development International 25 (5), 631-641, 2022 | 36 | 2022 |
Influence of customer satisfaction on service quality and customer loyalty relationship in Malaysian commercial banking industry Z Osman, I Sentosa International Journal of Economics, Finance and Management 3 (2), 2014 | 36 | 2014 |
An empirical study of e-commerce implementation among SME in Indonesia I As’ad, F Ahmad, I Sentosa International Journal of Independent Research and Studies 1 (1), 13-22, 2012 | 34 | 2012 |
Crafting employee engagement through talent management practices in telecom sector H Akter, W Ahmed, I Sentosa, SM Hizam AOSIS OpenJournals Publishing AOSIS (Pty) Ltd, 2022 | 31 | 2022 |
Service quality and customer loyalty in malaysian rural tourism: a mediating effect of trust Z Osman, I Sentosa International Journal of Marketing Practices 1 (1), 31-42, 2013 | 31 | 2013 |