| Toward a more nuanced understanding of the statistical properties of a median split D Iacobucci, SS Posavac, FR Kardes, MJ Schneider, DL Popovich Journal of Consumer Psychology 25 (4), 652-665, 2015 | 510 | 2015 |
| The median split: Robust, refined, and revived D Iacobucci, SS Posavac, FR Kardes, MJ Schneider, DL Popovich Journal of Consumer Psychology 25 (4), 690-704, 2015 | 429 | 2015 |
| Mean centering helps alleviate “micro” but not “macro” multicollinearity D Iacobucci, MJ Schneider, DL Popovich, GA Bakamitsos Behavior research methods 48, 1308-1317, 2016 | 400 | 2016 |
| How artificial intelligence will affect the future of retailing A Guha, D Grewal, PK Kopalle, M Haenlein, MJ Schneider, H Jung, ... Journal of Retailing 97 (1), 28-41, 2021 | 211 | 2021 |
| Mean centering, multicollinearity, and moderators in multiple regression: The reconciliation redux D Iacobucci, MJ Schneider, DL Popovich, GA Bakamitsos Behavior research methods 49, 403-404, 2017 | 140 | 2017 |
| Forecasting sales of new and existing products using consumer reviews: A random projections approach MJ Schneider, S Gupta International Journal of Forecasting 32 (2), 243-256, 2016 | 131 | 2016 |
| Protecting customer privacy when marketing with second-party data MJ Schneider, S Jagpal, S Gupta, S Li, Y Yu International Journal of Research in Marketing 34 (3), 593-603, 2017 | 70 | 2017 |
| A Flexible Method for Protecting Marketing Data: An Application to Point-of-Sale Data M Schneider, S Jagpal, S Gupta, Y Yu, S Li Marketing Science, 2018 | 41 | 2018 |
| Differential privacy applications to Bayesian and linear mixed model estimation JM Abowd, MJ Schneider, L Vilhuber Journal of Privacy and Confidentiality 5 (1), 2013 | 33 | 2013 |
| Large-change forecast accuracy: Reanalysis of M3-Competition data using receiver operating characteristic analysis WL Gorr, MJ Schneider International Journal of Forecasting 29 (2), 274-281, 2013 | 23 | 2013 |
| A new method for protecting interrelated time series with Bayesian prior distributions and synthetic data MJ Schneider, JM Abowd Journal of the Royal Statistical Society Series A: Statistics in Society 178 …, 2015 | 20 | 2015 |
| Marketing research on environmental sustainability D Iacobucci, MLDS Gabriel, MJ Schneider, KM Hamza Continuing to Broaden the Marketing Concept: Making the World A Better Place …, 2020 | 9 | 2020 |
| Reidentification Risk in Panel Data: Protecting for k-Anonymity S Li, MJ Schneider, Y Yu, S Gupta Information Systems Research 34 (3), 1066-1088, 2023 | 8 | 2023 |
| Protecting survey data on a consumer level MJ Schneider, D Iacobucci Journal of Marketing Analytics 8, 3-17, 2020 | 6 | 2020 |
| The Marketer at the Privacy Table S Gupta, P Moutafis, MJ Schneider Impact at JMR, 2022 | 4 | 2022 |
| Tests of Alternative Asset Pricing Models Using Individual Security Returns and a New Multivariate -Test S Rahman, MJ Schneider Review of Pacific Basin Financial Markets and Policies 22 (01), 1950001, 2019 | 4 | 2019 |
| ROC-based model estimation for forecasting large changes in demand MJ Schneider, WL Gorr International Journal of Forecasting 31 (2), 253-262, 2015 | 4 | 2015 |
| The tensor auto‐regressive model C Hill, J Li, MJ Schneider, MT Wells Journal of Forecasting 40 (4), 636-652, 2021 | 3 | 2021 |
| An application of differentially private linear mixed modeling JM Abowd, MJ Schneider 2011 IEEE 11th International Conference on Data Mining Workshops, 614-619, 2011 | 3 | 2011 |
| Navy Network Dependability: Models, Metrics, and Tools I Porche, K Comanor, B Wilson, MJ Schneider, J Montelibano, ... Rand Corporation, 2010 | 3 | 2010 |
