Electronic word-of-mouth in hospitality and tourism management SW Litvin, RE Goldsmith, B Pan Tourism management 29 (3), 458-468, 2008 | 5243 | 2008 |
Accurately interpreting clickthrough data as implicit feedback T Joachims, L Granka, B Pan, H Hembrooke, G Gay ACM SIGIR Forum 51 (1), 4-11, 2017 | 1986 | 2017 |
Travel blogs and the implications for destination marketing B Pan, T MacLaurin, JC Crotts Journal of Travel Research 46 (1), 35-45, 2007 | 1427 | 2007 |
In Google we trust: Users’ decisions on rank, position, and relevance B Pan, H Hembrooke, T Joachims, L Lorigo, G Gay, L Granka Journal of Computer‐Mediated Communication 12 (3), 801-823, 2007 | 985 | 2007 |
Exploring human images in website design: a multi-method approach D Cyr, M Head, H Larios, B Pan MIS Quarterly 33 (3), 539-566, 2009 | 858 | 2009 |
Evaluating the accuracy of implicit feedback from clicks and query reformulations in web search T Joachims, L Granka, B Pan, H Hembrooke, F Radlinski, G Gay ACM Transactions on Information Systems (TOIS) 25 (2), 7-es, 2007 | 817 | 2007 |
Online Information Search:: Vacation Planning Process B Pan, DR Fesenmaier Annals of Tourism Research 33 (3), 809-832, 2006 | 773 | 2006 |
The determinants of web page viewing behavior: an eye-tracking study B Pan, HA Hembrooke, GK Gay, LA Granka, MK Feusner, JK Newman Proceedings of the 2004 symposium on Eye tracking research & applications …, 2004 | 523 | 2004 |
Forecasting Chinese tourist volume with search engine data X Yang, B Pan, JA Evans, B Lv Tourism Management 46, 386-397, 2015 | 512 | 2015 |
Believe it or not: Credibility of blogs in tourism RW Mack, JE Blose, B Pan Journal of Vacation marketing 14 (2), 133-144, 2008 | 418 | 2008 |
Eye tracking and online search: Lessons learned and challenges ahead L Lorigo, M Haridasan, H Brynjarsdóttir, L Xia, T Joachims, G Gay, ... Journal of the American Society for Information Science and Technology 59 (7 …, 2008 | 403 | 2008 |
Forecasting tourism demand with composite search index X Li, B Pan, R Law, X Huang Tourism management 59, 57-66, 2017 | 400 | 2017 |
The long tail of destination image and online marketing B Pan, XR Li Annals of Tourism Research 38 (1), 132-152, 2011 | 388 | 2011 |
The influence of task and gender on search and evaluation behavior using Google L Lorigo, B Pan, H Hembrooke, T Joachims, L Granka, G Gay Information Processing & Management 42 (4), 1123-1131, 2006 | 350 | 2006 |
A retrospective view of electronic word-of-mouth in hospitality and tourism management SW Litvin, RE Goldsmith, B Pan International Journal of Contemporary Hospitality Management 30 (1), 313-325, 2018 | 335 | 2018 |
Predicting hotel demand using destination marketing organization’s web traffic data Y Yang, B Pan, H Song Journal of Travel Research 53 (4), 433-447, 2014 | 304 | 2014 |
Forecasting hotel room demand using search engine data B Pan, D Chenguang Wu, H Song Journal of Hospitality and Tourism Technology 3 (3), 196-210, 2012 | 274 | 2012 |
The dynamics of search engine marketing for tourist destinations B Pan, Z Xiang, R Law, DR Fesenmaier Journal of Travel Research 50 (4), 365, 2011 | 258 | 2011 |
Forecasting destination weekly hotel occupancy with big data B Pan, Y Yang Journal of Travel Research 56 (7), 957-970, 2017 | 256 | 2017 |
Travel queries on cities in the United States: Implications for search engine marketing for tourist destinations Z Xiang, B Pan Tourism Management 32 (1), 88-97, 2011 | 247 | 2011 |