| When is brand content shared on Facebook? A field study on online Word-of-Mouth M Haikel-Elsabeh, Z Zhao, B Ivens, A Brem International Journal of Market Research 61 (3), 287-301, 2019 | 55 | 2019 |
| Entre crainte et désir pour les objets connectés: comprendre l’ambivalence des consommateurs C Ardelet, N Veg-Sala, A Goudey, M Haikel-Elsabeh Décision Marketing, 31-46, 2017 | 36 | 2017 |
| Virtual influencers versus real influencers advertising in the metaverse, understanding the perceptions, and interactions with users M Haikel-Elsabeh Journal of Current Issues & Research in Advertising 44 (3), 252-273, 2023 | 15 | 2023 |
| Analysis of Users' Behaviour and Adoption Trends of Social Media Payment Platforms MH Miraz, M Haikel-Elsabeh 2019 International Conference on Computing, Electronics & Communications …, 2019 | 15 | 2019 |
| Need for uniqueness and word of mouth in disruptive innovation adoption: The context of self-quantification Z Zhao, M Haikel-Elsabeh, P Baudier, D Renard, A Brem IEEE Transactions on Engineering Management 70 (6), 2006-2016, 2021 | 13 | 2021 |
| La consommation alimentaire responsable: analyse des contributions du web social au changement et au renforcement des pratiques E Lombardot, M Haikel-Elsabeh Revue de l’organisation responsable 12 (2), 56-73, 2017 | 12 | 2017 |
| How personal finance management influences consumers' motivations and behavior regarding online banking services M Haikel-Elsabeh, S Nouet, M Nayaradou Communications & Strategies, 15, 2016 | 11 | 2016 |
| Les leaders d’opinion sur les réseaux socionumériques: proposition d’indicateurs informationnels de mesure à l’usage des stratégies marketing des entreprises C Alloing, M Haikel-Elsabeh 10eme Séminaire M@ rsouin, Brest Océanopolis 24, 2012 | 7 | 2012 |
| Les leaders d'opinion sur les réseaux socionumériques C Alloing, M Haikel-Elsabeh 10eme Séminaire M@ rsouin, 2012 | 6 | 2012 |
| Understanding Brand Implication and Engagement on Facebook M Haikel-Elsabeh User Behavior in Ubiquitous Online Environments, 216-237, 2014 | 2 | 2014 |
| Du monde réel à la Cuisine 2.0: exploration de l'évolution des comportements dans l'univers de la cuisine D Renard, M Haikel-Elsabeh, C Balagué HAL Post-Print, 2013 | 2 | 2013 |
| Les leaders d’opinion sur les réseaux socionumériques: proposition d’indicateurs informationnels de mesure à l’usage des stratégies marketing des entreprises M HAIKEL-ELSABEH, C ALLOING 11ème Séminaire M@ rsouin, 2012 | 2 | 2012 |
| Functional, hedonic, and social motivated consumer innovativeness as a driver of word-of-mouth in smart object early adoptions: an empirical examination in two product categories Z Zhao, M Haikel-Elsabeh, P Baudier, D Renard, A Brem International Journal of Technology Management 95 (1-2), 226-252, 2024 | 1 | 2024 |
| Enablers for the adoption of contactless payment during the COVID-19 pandemic: Cross analysis between Asian and European regions M Haikel-Elsabeh, P Baudier, G Kondrateva, MH Miraz, S Nouet Gestion 2000 39 (4), 67-88, 2022 | 1 | 2022 |
| What do my users want? Leveraging users insights to improve recommender systems in eWOM communities. JC Romero, M Olmedilla, M Haikel-Elsabeh IEEE Engineering Management Review, 2024 | | 2024 |
| Agilité et résilience de l’«Industrie du futur» française pendant la pandémie de Covid-19: aperçus d’un cadre multidimensionnel M Lima, P Baudier, M Haikel-Elsabeh, M Dalmas Technologie et innovation, 2023 | | 2023 |
| Agility and Resilience of the French “Industrie du Futur” During the Covid-19 Pandemic: Insights from a Multi-dimensional Framework M Lima, P Baudier, MH Elsabeh, M Dalmas HAL, 2023 | | 2023 |
| A BERT MODEL APPROACH ON A LARGE ONLINE REVIEWS DATASET: THE ROLE OF CONTEXT IN EVALUATION M Olmedilla, JC Romeo, C Benavent, M Haikel-Elsabeh Global Marketing Conference, 233-233, 2023 | | 2023 |
| Between fear and desire for smart products: toward an understanding of consumers ambivalence [Entre crainte et désir pour les objets connectés: comprendre l'ambivalence des … C Ardelet, N Veg-Sala, A Goudey, M Haikel-Elsabeh HAL Post-Print, 2017 | | 2017 |
| Sustainable food consumption: an analysis of the influence of the social web on the change and reinforcement of practices [La consommation alimentaire responsable: analyse des … E Lombardot, M Haikel-Elsabeh HAL Post-Print, 2017 | | 2017 |
Alexander BremUniversität Stuttgart, Syddansk Universitet在 eni.uni-stuttgart.de 的电子邮件经过验证
