Consumers’ intentions to spread negative word of mouth about dynamic pricing for services: Role of confusion and unfairness perceptions S Bambauer-Sachse, A Young Journal of Service Research 27 (3), 364-380, 2024 | 12 | 2024 |
Intention to Spread E-WOM about Dynamic Pricing for Goods and Services: The Roles of Feeling Exploited and Perceptions of Price Complexity: An Abstract S Bambauer-Sachse, A Young Academy of Marketing Science Annual Conference, 337-338, 2022 | 1 | 2022 |
Consumer Perceptions of Price Complexity, Manipulation and Fairness in the Context of Increasing Levels of Differential Pricing and Dynamic Pricing: An Abstract S Bambauer-Sachse, A Young Academy of Marketing Science Annual Conference, 51-52, 2020 | 1 | 2020 |
Consumer Anger After Double Deviation: The Role of Failure Severity, Service Involvement, and Recovery Timing: An Abstract S Bambauer-Sachse, Y Renaud-dit-Louis, A Young Academy of Marketing Science Annual Conference, 55-56, 2020 | 1 | 2020 |
Customer Cognitive Appraisals of Differential and Dynamic Pricing S Bambauer-Sachse, A Young Marketing ZFP - Journal of Research and Management 44 (4), 3-12, 2022 | | 2022 |
NEGATIVE CONSUMER REACTIONS TO DYNAMIC PRICING WITH PERSONAL AND EXTERNAL CRITERIA S Bambauer-Sachse, A Young 2022 AMA Winter Academic Conference, 275, 2022 | | 2022 |
Consumer Reactions to Dynamic Pricing as a Norm-Breaking Practice with Increasing Levels of Company Clarifications: An Abstract S Bambauer-Sachse, A Young Academy of Marketing Science Annual Conference-World Marketing Congress, 9-10, 2021 | | 2021 |