| Digital transformation in pharmacy marketing: integrating AI and machine learning for optimized drug promotion and distribution RG Kassem, M Akachukwu Obianuju, U Precious Azino, ... World Journal of Advanced Research and Reviews 24 (3), 749–762, 2022 | 15 | 2022 |
| Precious Azino Usuemerai, Luqman Adewale Abass, Eigbokhan Gilbert Ogbewele (2023): Pharmacy marketing for public health impact: Promoting preventive care and health literacy … RG Kassem, AO Mbata World Journal of Advanced Research and Reviews 18 (02), 1406-1418, 2023 | 9 | 2023 |
| Pharmacy marketing for public health impact: Promoting preventive care and health literacy through strategic campaigns RG Kassem, AO Mbata, PA Usuemerai, LA Abass, EG Ogbewele World Journal of Advanced Research and Reviews 24 (3), 1406–1418, 2023 | 7 | 2023 |
| Leveraging data analytics for optimizing pharmacy marketing strategies: Enhancing patient engagement and medication adherence RG Kassem, M Akachukwu Obianuju, U Precious Azino, GO Eigbokhan World Journal of Advanced Research and Reviews 24 (3), 1184–1195, 2022 | 3 | 2022 |
| Convergence of AI, blockchain and pharmacoeconomics in building adaptive pharmaceutical supply chains: A novel paradigm shift for equitable global drug access AD Adekola, RG Kassem, AO Mbata | | 2022 |
