Activating event knowledge M Hare, M Jones, C Thomson, S Kelly, K McRae Cognition 111 (2), 151-167, 2009 | 236 | 2009 |
Sport scandal and sponsorship decisions: Team identification matters PM Chien, SJ Kelly, CS Weeks Journal of Sport Management 30 (5), 490-505, 2016 | 116 | 2016 |
The impact of eSports and online video gaming on lifestyle behaviours in youth: A systematic review G Chan, Y Huo, S Kelly, J Leung, C Tisdale, M Gullo Computers in Human Behavior 126, 106974, 2022 | 112 | 2022 |
Social impacts of mega-events: A systematic narrative review and research agenda J Mair, PM Chien, SJ Kelly, S Derrington Journal of Sustainable Tourism 31 (2), 538-560, 2023 | 102 | 2023 |
Change in a sponsorship alliance and the communication implications of spontaneous recovery AR McAlister, SJ Kelly, MS Humphreys, TB Cornwell Journal of Advertising 41 (1), 5-16, 2012 | 70 | 2012 |
Event-related advertising and the special case of sponsorship-linked advertising SJ Kelly, T Bettina Cornwell, LV Coote, AR McAlister International Journal of Advertising 31 (1), 15-37, 2012 | 70 | 2012 |
Sponsorship, ambushing, and counter-strategy: Effects upon memory for sponsor and event. MS Humphreys, TB Cornwell, AR McAlister, SJ Kelly, EA Quinn, ... Journal of Experimental Psychology: Applied 16 (1), 96, 2010 | 68 | 2010 |
It works two ways: Impacts of sponsorship alliance upon sport and sponsor image SJ Kelly, M Ireland, J Mangan, H Williamson Sport Marketing Quarterly 25 (4), 241-259, 2016 | 56 | 2016 |
There goes my hero again: sport scandal frequency and social identity driven response SJ Kelly, CS Weeks, PM Chien Journal of Strategic Marketing 26 (1), 56-70, 2018 | 45 | 2018 |
The new frontier of esports and gaming: A scoping meta-review of health impacts and research agenda S Kelly, J Leung Frontiers in sports and active living 3, 640362, 2021 | 39 | 2021 |
Governance challenges in esports: a best practice framework for addressing integrity and wellbeing issues SJ Kelly, S Derrington, S Star International Journal of Sport Policy and Politics 14 (1), 151-168, 2022 | 37 | 2022 |
The case for uniform loot box regulation: A new classification typology and reform agenda S Derrington, S Star, S Kelly Journal of Gambling Issues 46, 302-332, 2021 | 35 | 2021 |
Identifying objectives for mega-event leveraging: A non-host city case PM Chien, SJ Kelly, C Gill Marketing Intelligence & Planning 36 (2), 168-184, 2018 | 33 | 2018 |
Psychological support for sport coaches: An exploration of practitioner psychologist perspectives S Kelly, R Thelwell, JB Barker, CG Harwood Journal of Sports Sciences 36 (16), 1852-1859, 2018 | 30 | 2018 |
Seeing the same things differently: Exploring the unique brand associations linked to women’s professional sport teams JP Doyle, T Kunkel, SJ Kelly, K Filo, G Cuskelly Journal of Strategic Marketing, 1-15, 2021 | 26 | 2021 |
Young consumers' exposure to alcohol sponsorship in sport S Kelly, M Ireland, F Alpert, J Mangan International Journal of Sports Marketing and Sponsorship 16 (2), 2-21, 2015 | 26 | 2015 |
The impact of alcohol sponsorship in sport upon university sportspeople SJ Kelly, M Ireland, F Alpert, J Mangan Journal of Sport Management 28 (4), 418-432, 2014 | 23 | 2014 |
A level playing field in anti-doping disputes? The need to scrutinize procedural fairness at first instance hearings S Star, S Kelly The International Sports Law Journal 21 (1), 94-117, 2021 | 21 | 2021 |
The effects of model size and race on Chinese consumers’ reactions: A social comparison perspective HT Keh, IH Park, S Kelly, X Du Psychology & Marketing 33 (3), 177-194, 2016 | 20 | 2016 |
A new frontier: alcohol sponsorship activation through esports SJ Kelly, D Van der Leij Marketing Intelligence & Planning 39 (4), 533-558, 2021 | 16 | 2021 |