Artificial intelligence marketing practices: The way forward to better customer experience management in Africa (Systematic Literature Review) D Nwachukwu, MP Affen International Academy Journal of Management, Marketing and Entrepreneurial …, 2023 | 31 | 2023 |
Price Unleashed: Examining the Ripple Effects of Petroleum Subsidy Removal on Consumer Buying Behavior in Nigeria (Systematic Literature Review) D Nwachukwu, M Tumba International Journal of Advanced Academic and Educational Research 13 (7 …, 2023 | 16 | 2023 |
Olfactory marketing strategy and customer engagement in fast food restaurants in Rivers State D Nwachukwu, H Origbo International Academic Journal of Management & Marketing Annals 8 (1), 86-102, 2022 | 8 | 2022 |
Auditory marketing strategy and customers experience in bar & restaurant businesses in Port Harcourt D Nwachukwu, BE Maudlinepac International Journal of Business, Economics and Entrepreneurship …, 2022 | 7 | 2022 |
Mobile banking service quality and customer satisfaction of deposit money banks in Port Harcourt D Nwachukwu, JA Goodie-Okio, LB Dike International Academic Journal of Management and Marketing 7 (1), 134-155, 2022 | 6 | 2022 |
Evaluating the influence of artificial intelligence marketing on customer satisfaction with products and services of telecommunication companies in Port Harcourt, Rivers State … D Nwachukwu Rivers State, Nigeria, 2023 | 5 | 2023 |
Self-service technology adoption and post-purchase intentions of deposit money banks customers in Port Harcourt D Nwachukwu, BE Azuonwu, CA Nwador, LB Dike, H Origbo International Journal of Management Sciences 10 (1), 175-211, 2023 | 5 | 2023 |
Monetary Policy and Marketing Performance of Businesses in Port Harcourt: A Case of Naira Redesign in 2022 D Nwachukwu, CUK Nwogu International Academy Journal of Management, Marketing and Entrepreneurial …, 2022 | 5 | 2022 |
Distributional strategies and marketing effectiveness of petroleum marketing firms in Rivers State, Nigeria D Nwachukwu, M Tumba Internafional Academic Journal of Advanced Educafional Research 9 (4), 15-31, 2023 | 4 | 2023 |
Sales force compensation techniques and sales performance of bakery firms in Port Harcourt D Nwachukwu, EE Worlu International Journal of Management Sciences 10 (1), 1-26, 2023 | 4 | 2023 |
Gustative marketing strategy and customers patronage of restaurant businesses in Port Harcourt D Nwachukwu, EE Nwadighoha, EN Chukwu, IM Udo International Journal of Business & Entrepreneurship Research 13 (6), 189-202, 2022 | 4 | 2022 |
Media Framing of Domestic Violence by Nollywood Movies and Female Aggressive Behavior towards Men in Port Harcourt, Rivers State D Nwachukwu, MP Affen Management Sciences, 2022 | 2 | 2022 |
ONLINE USER COLLABORATION AND ORGANIZATIONAL COMPETITIVENESS OF DEPOSIT MONEY BANKS IN CHOBA, PORT HARCOURT D. Nwachukwu & E. E. Nwadighoha Journal of Research & Development Studies 5 (2), 2021 | 2 | 2021 |
Agripreneurship marketing and economic recovery in post covid-19 era in Ikwerre LGA in Rivers State D Nwachukwu, EE Nwadighoha International Academic Journal of Business Systems & Economics 8 (1), 13-27, 2022 | 1 | 2022 |
Tactile marketing strategy and customer engagement in fast food Restaurants in Rivers State of Nigeria OP Ikechi, D Nwachukwu, CJ Ihe BW Academic Journal, 2021 | 1 | 2021 |
Televangelism Media Strategy and Moral Behavior of Youths in Port Harcourt D Nwachukwu, EE Worlu, IM Udo, H Origbo, LB Dike International Journal of Business Systems and Economics 14 (1), 9 - 23, 2023 | | 2023 |
E-Tracking and Service Performance of the Pharmaceutical Industry in Port Harcourt CA Nwador, LB Dike, D Nwachukwu, H Origbo International Journal of Management and Marketing Systems, 2022 | | 2022 |
Mobile Banking Service Quality and Customer Satisfaction of Deposit Money Banks in Port Harcourt A Goodie-Okio Jennifer International Academic Journal of Management & Marketing, 2022 | | 2022 |
Customer Accountability and Nation Building: Nigerian Perspective R Igwe ACADEMY JOURNAL OF MANAGEMENT, MARKETING AND ENTREPRENEURIAL STUDIES, 57, 2022 | | 2022 |
RENEWABLE SOLAR ENERGY AND ELECTRICITY SUSTAINABILITY BY RIVERS STATE GOVERNMENT IN OBIO/AKPOR LGA IN RIVERS STATE EE Nwadigoha, N Darlington INTEGRATING SUSTAINABILITY INTO MANAGEMENT EDUCATION IN AFRICA: ISSUES …, 2020 | | 2020 |