| Customers satisfaction in Malaysian Islamic banking H Ali, A Zainuddin, WEW Rashid, K Jusoff International Journal of Economics and Finance 1 (1), 197-202, 2009 | 161 | 2009 |
| Public transport services in klang valley: customer expectations and its relationship using SEM R Kamaruddin, I Osman, CAC Pei Procedia-Social and Behavioral Sciences 36, 431-438, 2012 | 89 | 2012 |
| Family food consumption: desire towards convenient food products I Osman, S Osman, I Mokhtar, F Setapa, SAM Shukor, Z Temyati Procedia-Social and Behavioral Sciences 121, 223-231, 2014 | 72 | 2014 |
| Customer expectations and its relationship towards public transport in Klang Valley R Kamaruddin, I Osman, CAC Pei Journal of ASIAN Behavioural Studies 2 (4), 29-39, 2017 | 66 | 2017 |
| Purchasing intention towards real estate development in Setia Alam, Shah Alam: Evidence from Malaysia I Razak, R Ibrahim, J Hoo, I Osman, Z Alias International Journal of Business, Humanities and Technology 3 (6), 66-75, 2013 | 63 | 2013 |
| Total quality management in the Malaysian automobile industry H Ali, WEW Rashid, K Jusoff International Business Research, 2009 | 42 | 2009 |
| Halal certification: An exploratory study on non-certified restaurants H Rosnan, I Osman, NM Nor, A Aminuddin Advanced Science Letters 21 (6), 1854-1857, 2015 | 38 | 2015 |
| Determinants of behavioural intention towards green investments: The perspectives of muslims I Osman, M Maâ, R Muda, NSA Husni, SFS Alwi, F Hassan International Journal of Islamic Business 4 (1), 16-38, 2019 | 33 | 2019 |
| Integrating institutional theory in determining corporate image of Islamic banks I Osman, SFS Alwi, I Mokhtar, H Ali, F Setapa, R Muda, ARA Rahim Procedia-Social and Behavioral Sciences 211, 560-567, 2015 | 31 | 2015 |
| Get connected with your Takaful representatives: Revisiting customer loyalty through relationship marketing and service quality M Abdur Rehman, I Osman, K Aziz, H Koh, M Awais Journal of Islamic Marketing 11 (5), 1175-1200, 2020 | 29 | 2020 |
| Impact of exchange rate and oil price on the yield of sovereign bond and sukuk: Evidence from Malaysian capital market H Arshad, R Muda, I Osman Journal of Emerging Economies & Islamic Research 5 (4), 1-15, 2017 | 22 | 2017 |
| Contemporary management and science issues in the halal industry F Hassan, I Osman, ES Kassim, B Haris, R Hassan Proceedings of the International Malaysia Halal Conference (IMHALAL), 2019 | 17 | 2019 |
| How store attribute affects customer experience, brand love and brand loyalty AKD Anggara, RT Ratnasari, I Osman Journal of Islamic Marketing 14 (11), 2980-3006, 2023 | 13 | 2023 |
| Revisiting the corporate image through service quality and relationship marketing: An empirical evidence from Malaysian and Saudi Arabian Takaful customers M Abdur Rehman, S Khan, I Osman, K Aziz, G Shams Journal of Islamic Accounting and Business Research 12 (6), 849-871, 2021 | 11 | 2021 |
| The Impact of Corporate Image on Customer Loyalty of Islamic Banks in Malaysia: Integrating Resource-based and Institutional Theory I Osman Institute of Islamic Banking and Finance, International Islamic University …, 2011 | 10 | 2011 |
| The dilemma of millennial Muslims towards financial management: an Islamic financial literacy perspective I Osman, SF Syed Alwi, MA Rehman, R Muda, F Hassan, R Hassan, ... Journal of Islamic Marketing 15 (1), 59-78, 2024 | 9 | 2024 |
| Let’s get acquainted: an empirical study on takaful customer-service provider relationships from Saudi Arabian perspectives I Osman, M Abdur Rehman, S Mohy Ul Din, G Shams, K Aziz Journal of Islamic Marketing 13 (11), 2209-2231, 2022 | 9 | 2022 |
| Issues of letter of credit in malaysian islamic banks SF Syed Alwi, I Osman, MB Badri, AA Muhamat, R Muda, U Ibrahim Journal of Risk and Financial Management 15 (9), 373, 2022 | 8 | 2022 |
| Examining issues on Islamic shipping guarantee SFS Alwi, I Osman, U Ibrahim, MF Sawari Procedia-Social and Behavioral Sciences 219, 63-68, 2016 | 8 | 2016 |
| Acceptance of Islamic banking in New Zealand: perspectives from potential customers G Subramaniam, I Osman, AA Muhamat, E Ali, S Mohamad Journal of Reviews on Global Economics 8, 939-947, 2019 | 6 | 2019 |
