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Arnt Kyawt Ni
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The effect of brand experiences and relational benefits on loyalty in the fast-food restaurants
AO Dandis, DM Wallace-Williams, AK Ni, LT Wright, YI Abu Siam
The TQM Journal 35 (7), 2028-2051, 2023
222023
Customer lifetime value: the effect of relational benefits, brand experiences, quality, satisfaction, trust and commitment in the fast-food restaurants
AO Dandis, M Al Haj Eid, D Griffin, R Robin, AK Ni
The TQM Journal 35 (8), 2526-2546, 2023
132023
Origin, Product Evaluation and Willingness to Buy: A Study of Young Myanmar Consumers’ Mobile Phone Choices
AK Ni
University of Huddersfield, 2020
2020
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