| Modularity in developing business services by platform approach S Pekkarinen, P Ulkuniemi The International Journal of Logistics Management 19 (1), 84-103, 2008 | 361 | 2008 |
| The role of digital channels in industrial marketing communications H Karjaluoto, N Mustonen, P Ulkuniemi Journal of Business & Industrial Marketing 30 (6), 703-710, 2015 | 337 | 2015 |
| Analysis of content creation in social media by B2B companies L Huotari, P Ulkuniemi, S Saraniemi, M Mäläskä Journal of Business & Industrial Marketing, 2015 | 274 | 2015 |
| Developing the value perception of the business customer through service modularity E Rahikka, P Ulkuniemi, S Pekkarinen Journal of Business & Industrial Marketing 26 (5), 357-367, 2011 | 144 | 2011 |
| End-user engagement within innovative public procurement practices: A case study on public–private partnership procurement H Torvinen, P Ulkuniemi Industrial marketing management 58, 58-68, 2016 | 131 | 2016 |
| Retailers' different value perceptions of mobile advertising service H Komulainen, T Mainela, J Tähtinen, P Ulkuniemi International Journal of Service Industry Management 18 (4), 368-393, 2007 | 101 | 2007 |
| Towards joint value creation processes in professional services P Hirvonen, N Helander The TQM Magazine 13 (4), 281-291, 2001 | 82 | 2001 |
| Twists and turns of triadic business relationship recovery A Salo, J Tähtinen, P Ulkuniemi Industrial Marketing Management 38 (6), 618-632, 2009 | 77 | 2009 |
| Personal interaction and customer relationship management in project business T Mainela, P Ulkuniemi Journal of Business & Industrial Marketing 28 (2), 103-110, 2013 | 72 | 2013 |
| Restructuring existing value networks to diffuse sustainable innovations in food packaging O Keränen, H Komulainen, T Lehtimäki, P Ulkuniemi Industrial Marketing Management 93, 509-519, 2021 | 60 | 2021 |
| Purchasing as market-shaping: The case of component-based software engineering P Ulkuniemi, L Araujo, J Tähtinen Industrial Marketing Management 44, 54-62, 2015 | 59 | 2015 |
| Creating value for the business service buyer through modularity P Ulkuniemi, S Pekkarinen International Journal of Services and Operations Management 8 (2), 127-141, 2011 | 49 | 2011 |
| The strategic hybrid orientation and brand performance of B2B SMEs M Anees-ur-Rehman, S Saraniemi, P Ulkuniemi, ... Journal of Small Business and Enterprise Development 24 (3), 585-606, 2017 | 48 | 2017 |
| Business model scenarios in mobile advertising H Komulainen, T Mainela, J Sinisalo, J Tahtinen, P Ulkuniemi International Journal of Internet Marketing and Advertising 3 (3), 254-270, 2006 | 48 | 2006 |
| The critical factors shaping customer shopping experiences with innovative technologies M Ylilehto, H Komulainen, P Ulkuniemi Baltic Journal of Management 16 (5), 661-680, 2021 | 39 | 2021 |
| COTS component acquisition in an emerging market P Ulkuniemi, V Seppanen IEEE software 21 (6), 76-82, 2004 | 35 | 2004 |
| Exploring customer perceived value in a technology intensive service innovation H Komulainen, T Mainela, J Tähtinen, P Ulkuniemi Proceedings of the 20th Annual IMP-Conference, September, 2-4, 2004 | 34 | 2004 |
| End-customer value restructuring the financial service supply chain H Komulainen, S Saraniemi, P Ulkuniemi, M Ylilehto Marketing Intelligence & Planning 36 (6), 709-720, 2018 | 33 | 2018 |
| Customer perceived value in the software business N Helander, P Ulkuniemi The Journal of high technology management research 23 (1), 26-35, 2012 | 32 | 2012 |
| Dynamic effects of business cycles on business relationships K Alajoutsijärvi, T Mainela, P Ulkuniemi, E Montell Management Decision 50 (2), 291-304, 2012 | 31 | 2012 |
Hanna KomulainenAssociate Professor, Oulu Business School在 oulu.fi 的电子邮件经过验证
