| Emotional intelligence and job satisfaction: A correlational study A Ealias, J George Research journal of commerce and behavioral science 1 (4), 2012 | 248 | 2012 |
| Portrayed and perceived online destination personality of select island destinations J George, SV Anandkumar Anatolia 25 (2), 280-289, 2014 | 29 | 2014 |
| From Aaker to Heere: A Review and Comparison of Brand Personality Scales DV Anandkumar, J george | 23* | |
| Dimensions of product brand personality J George, V Anandkumar Vision 22 (4), 377-386, 2018 | 21 | 2018 |
| Alternative accommodation market in Pondicherry: a study of tourists’ expectations and experiences using servqual N Gunasekaran, S Peter, J George, SV Anandkumar International Journal of Management 3 (3), 8-16, 2012 | 7 | 2012 |
| Branding in China: Lessons from the foreign brand success and failure stories J George, V Anandkumar Available at SSRN 2695066, 2015 | 2 | 2015 |
| 'Going Global': The Case of Chinese Brands J George, SVA Kumar IUP Journal of Business Strategy 14 (3), 41-57, 2017 | 1 | 2017 |
| A study of Brand Personality construct and development of a scale to measure product Brand Personality in the Indian context J George | 1 | 2014 |
| Destination Pondicherry: An assessment of personality perceptions J George Managing Tourism Business for Sustainable Competitive Advantage, 2012 | 1 | 2012 |
| Emotional intelligence and job satisfaction: a study among the employees of an electronic firm in india A Ealias, jijo George LAP Lambert Academic Publishing, 2013 | | 2013 |
