| Interactivity and advertising communication GZ Karimova Journal of media and communication studies 3 (5), 160-169, 2011 | 50 | 2011 |
| The adaptation of anthropomorphism and archetypes for marketing artificial intelligence GZ Karimova, VP Goby Journal of Consumer Marketing 38 (2), 229-238, 2021 | 39 | 2021 |
| Defining advertising: A carnivalesque perspective GZ Karimova International journal of journalism and mass communication 1 (1), 2-10, 2014 | 31 | 2014 |
| Interpretive Methodology from Literary Criticism: Carnivalesque Analysis of Popular Culture:" Jackass, South Park", and'Everyday'Culture G Karimova Studies in Popular Culture 33 (1), 37-51, 2010 | 27 | 2010 |
| Toward a Bakhtinian typology of ambient advertising GZ Karimova Journal of Marketing Communications 20 (4), 251-269, 2014 | 25 | 2014 |
| Society of things: An alternative vision of Internet of things SA Karimova GZ Cogent Social Sciences 1 (1), 2015 | 22 | 2015 |
| Marketing artificial intelligence: Creating the AI archetype for evoking the personality trust GZ Karimova, A Shirkhanbeik Academy of Marketing Studies Journal 23 (4), 1-13, 2019 | 16 | 2019 |
| Bakhtin and interactivity: A conceptual investigation of advertsing communication GZ Karimova Academica Press, 2012 | 12 | 2012 |
| “Simple rules” as an approach to corporate selection of CSR strategies VP Goby, GZ Karimova International Journal of Organizational Analysis 30 (2), 197-206, 2022 | 10 | 2022 |
| The generational cohort analysis of empowerment and woman’s portrayals in femvertising N Vibhute, GZ Karimova, M Gallant Feminist Media Studies 23 (1), 54-66, 2023 | 9 | 2023 |
| The portrayal of people with disabilities in Moroccan proverbs and jokes GZ Karimova, DA Sauers, F Dakka Journal of Arab & Muslim Media Research 8 (3), 239-254, 2015 | 8 | 2015 |
| Exploring Visual Framing Strategies, Sentiment, and Product Presentation Modality in Instagram Posts of Fashion Influencers G Karimova Res Rhetorica 7 (1), 86-106, 2020 | 6 | 2020 |
| Branding and advertising in an Islamic context: Representing the forbidden G Karimova Journal of Brand Strategy 1 (4), 333-343, 2012 | 6 | 2012 |
| Literary criticism and interactive advertising: Bakhtinian perspective on interactivity GZ Karimova Walter de Gruyter GmbH & Co. KG 36 (4), 463-482, 2011 | 6 | 2011 |
| A personality-grounded framework for designing artificial intelligence-based product appearance GZ Karimova International Journal of Human–Computer Interaction 40 (7), 1689-1701, 2024 | 5 | 2024 |
| A Dialogic Communication Model for Advertising GZ Karimova International Journal of Marketing and Business Communication 4 (1), 2015 | 5 | 2015 |
| Lingerie and Morality: Generation Y Kazakhstani Women’s Attitude toward Lingerie GZ Karimova, A Rassilbay, DA Sauers Journal of Eastern European and Central Asian Research 4 (1), 2017 | 4 | 2017 |
| Leadership and communication: Application of dialogical communication model to leadership dynamics GZ Karimova Global Journal of Management and Business 1 (1), 002-008, 2014 | 4 | 2014 |
| Carnival of social change: Alternative theoretical orientation in the study of change GZ Karimova, A Shirkhanbeik Empedocles: European Journal for the Philosophy of Communication 4 (2), 169-182, 2012 | 4 | 2012 |
| Can level of interactivity be measured? GZ Karimova Empedocles: European Journal for the Philosophy of Communication 2 (2), 291-304, 2011 | 4 | 2011 |
Valerie Priscilla GobyProfessor, Zayed University, Dubai, UAE在 zu.ac.ae 的电子邮件经过验证
Valerie Priscilla GobyProfessor, Zayed University, Dubai, UAE在 zu.ac.ae 的电子邮件经过验证