Consumer Reactions to Generative AI: An Exploratory Study Using Neuroscientific Techniques V Capone, C Bartoli, A Mattiacci, P Cherubino Digital Marketing & eCommerce Conference, 54-62, 2024 | | 2024 |
Sustainability Speak: A Deep Dive into Corporate Communication Practices A Mattiacci, A DI LEO, V Capone, F Sfodera XX SIM Conference-Marketing per il benessere, la salute e la cura, 2023 | | 2023 |
How opinion leaders and operators communicate the image of the sustainable tourism destination V Capone, M Touti, S Del Core Turistica-Italian Journal of Tourism 32 (2), 52-76, 2023 | | 2023 |
When tourists react to fake images: Modeling coping strategies during customer journey experience LP Letizia, V Capone, M Giulio Marketing per il benessere, la salute e la cura, 2023 | | 2023 |
Coping strategies and corrective actions to address consumer vulnerability in the digital context: a systematic literature review V Capone, LP Letizia, M Giulio Rediscovering local roots and interactions in management, 2023 | | 2023 |
Mechanisms of Digital Consumer Vulnerability through the Systematic Literature Review: towards a new agenda of digital human ecology LL Presti, V Capone, G Maggiore Next Generation Marketing. Place, People, Planet: cooperation & shared value …, 2022 | | 2022 |
Intersection between public engagement management and social sustainability: the “soft” and “hard” approaches to widening engagement in sustainable Higher Education LL Presti, G Maggiore, V Marino, R Resciniti, V Capone LEVERAGING INTERSECTIONS IN MANAGEMENT THEORY AND PRACTICE, 2021 | | 2021 |