Offline and online banking–where to draw the line when building trust in e-banking? KB Yap, DH Wong, C Loh, R Bak International Journal of Bank Marketing 28 (1), 27-46, 2010 | 309 | 2010 |
The relationship between electronic word-of-mouth motivations and message characteristics: The sender's perspective KB Yap, B Soetarto, JC Sweeney Australasian Marketing Journal 21 (1), 66-74, 2013 | 183 | 2013 |
Zone‐of‐tolerance moderates the service quality‐outcome relationship KB Yap, JC Sweeney Journal of services marketing 21 (2), 137-148, 2007 | 172 | 2007 |
To Trust or Not to Trust: The Consumer's Dilemma with E-banking. DH Wong, C Loh, KB Yap, R Bak Journal of Internet Business, 2009 | 59 | 2009 |
Predicting the diffusion pattern of internet-based communication applications using bass model parameter estimates for email DH Wong, KB Yap, B Turner, N Rexha Journal of Internet Business, 26, 2011 | 34 | 2011 |
13 Islamic banking: the convergence of religion, economic self-interest and marketing KB Yap Handbook of Islamic marketing, 226, 2011 | 8 | 2011 |
The impact of host country policies on the overseas Chinese family in Singapore K Beng Yap Journal of Macromarketing 30 (4), 354-365, 2010 | 7 | 2010 |
Risky business: Perceived risk, trust and the use of e-banking DH Wong, C Loh, B Turner, R Bak, KB Yap Australian New Zealand Marketing Academy ANZMAC, 1-8, 2009 | 5 | 2009 |
The moderating role of perceived risk on trust in E-banking D Wong, HKC Loh, K Yap, R Bak School of Marketing, Curtin Business School, 2009 | 3 | 2009 |
Courtesy and kindness: social marketing and cultural control in Singapore TH Witkowski, KB Yap 37th macromarketing conference: sustainable development of markets and …, 2012 | 2 | 2012 |
The Influence of Classroom Environment and Approaches to Learning in Achieving Outcomes in Marketing Education KB Yap, D Wong, J Wong, B Turner Australia New Zealand Marketing Academy Conference: Marketing in the Age of …, 2011 | 2 | 2011 |
Electronic Word-of-Mouth: An Exploration into the Why, What, and How B Soetarto, KB Yap, JC Sweeney ANZMAC Conference Proceedings, 1-8, 2009 | 2 | 2009 |
Islamic banking, its nature and role in economic development KB Yap, A Pecotich 31st Annual Macromarketing Seminar: Macromarketing the Future Marketing?, 2006 | 2 | 2006 |
The effect of coaching succession in Australian Rules Football LY Lin, A Pecotich, KB Yap 36th Annual Macromarketing Conference: The New World: Marcromarketing …, 2011 | 1 | 2011 |
To vote or not to vote is not the question: a qualitative investigation of voter behaviour in Australia’s compulsory political voting system D Wong, K Yap, B Turner, J Wong Proceedings of Australian and New Zealand Marketing Academy conference, 2011 | 1 | 2011 |
Macromarketing and the Concept of Openness: Toward a Research Agenda A Pecotich, KB Yap Discourse, Diversity and Distinction: Macromarketing at 30 Years, 337, 2005 | 1 | 2005 |
Alcohol consumption in community lawn bowls K Yap, B Turner, J Tu, J Murphy The 14th Asia Pacific Council on Hotel, Restaurant and Institutional …, 2016 | | 2016 |
Alcohol and social capital in community cricket clubs K Yap, B Turner, A Williams, J Murphy The 14th Asia Pacific Council on Hotel, Restaurant and Institutional …, 2016 | | 2016 |
Ad Hoc Reviewers—Journal of Macromarketing: Volume 34, Number 2, June 2014 R Benton, C Corus, T Facca, R Gau, S Lindeman, A Nkamnebe, JA Rosa, ... Journal of Macromarketing 34 (2), 117, 2014 | | 2014 |
An exploration into Muslim boycotts of foreign brands D Sari, R Mizerski, K Yap 4th Global Islamic Marketing Conference: Visionary Marketers Building a …, 2013 | | 2013 |