Roger Mason 个人学术档案 - 学术资源搜索

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	总计	2019 年至今
引用	1870	946
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Karen CorbishleyDPhil: Management Science (Marketing), Durban University of Technology在 dut.ac.za 的电子邮件经过验证
Thomas DobbelsteinProfessor Baden-Württemberg Cooperative State University & hon Prof. Durban University of Technology在 cr42.de 的电子邮件经过验证
Holger J. SchmidtProfessor of Marketing, Koblenz University of Applied Sciences在 hs-koblenz.de 的电子邮件经过验证
Juan-Pierré (JP) BruwerCape Peninsula University of Technology: Senior Lecturer在 cput.ac.za 的电子邮件经过验证
andrew KamwendoLecturer, Marketing and Retail, Durban University of Technology在 dut.ac.za 的电子邮件经过验证
Mandusha MaharajSenior Lecturer at Durban University of Technology在 dut.ac.za 的电子邮件经过验证
Victor Virimai MugoboProfessor of Marketing - University of the Western Cape在 uwc.ac.za 的电子邮件经过验证
ALBERTINA KAIMBO JERECape Peninsula University of Technology在 myuwc.ac.za 的电子邮件经过验证
Dr Pieter SteenkampSenior Lecturer在 cput.ac.za 的电子邮件经过验证
Lawrence Mpele LekhanyaDurban University of Technology在 dut.ac.za 的电子邮件经过验证
isaac idowu abePDF university of KwaZuluNatal在 ukzn.ac.za 的电子邮件经过验证
Prof. Robertson K. TengehCape Peninsula University of Technology在 cput.ac.za 的电子邮件经过验证
Wibke HeidigProfessor of Marketing, Albstadt-Sigmaringen University of Applied Sciences在 hs-albsig.de 的电子邮件经过验证
Misheck MutizeUniversity of Cape town在 gsb.uct.ac.za 的电子邮件经过验证
Prof Corne MeintjesAssociate Professor, University of Johannesburg在 uj.ac.za 的电子邮件经过验证
Victor PeddemorsNSW DPI Fisheries在 dpi.nsw.gov.au 的电子邮件经过验证
Prof. Chux Gervase IwuUniversity of the Western Cape, South Africa在 uwc.ac.za 的电子邮件经过验证
Nokwanda Nonjabulo BiyaseDurban University of Technology在 dut.ac.za 的电子邮件经过验证
Andiswa MrasiCape Peninsula University of Technology在 cput.ac.za 的电子邮件经过验证
Andrea GiampiccoliDurban University of Technology在 dut.ac.za 的电子邮件经过验证

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Roger Mason

其他姓名RB Mason

Durban University of Technology

在 dut.ac.za 的电子邮件经过验证 - 首页

marketing retail "chaos theory" "complexity theory"


标题按引用次数排序按年份排序按标题排序	引用次数引用次数	年份
The external environment's effect on management and strategy: a complexity theory approach RB Mason Management decision 45 (1), 10-28, 2007	464	2007
Using a blended approach to facilitate postgraduate supervision M De Beer, RB Mason Innovations in Education and Teaching International 46 (2), 213-226, 2009	159	2009
Word of mouth as a promotional tool for turbulent markets RB Mason Journal of Marketing Communications 14 (3), 207-224, 2008	126	2008
Student Engagement with, and Participation in, an e-Forum RB Mason Educational Technology and Society 14 (2), 258-268, 2011	92	2011
Selected Key External Factors Influencing the Success of Rural Small and Medium Enterprises in South Africa. L Lekhanya, RB Mason Journal of Enterprising Culture 22 (3), 331–348, 2014	70	2014
Coping with complexity and turbulence: An entrepreneurial solution RB Mason Journal of Enterprising Culture 14 (4), 241-266, 2006	64	2006
An exploration of marketing tactics for turbulent environments RB Mason, G Staude Industrial Management & Data Systems 109 (2), 173-190, 2009	62	2009
The role of individual interpersonal relationships on work performance in the South African retail sector II Abe, RB Mason Problems & Perspectives in Management 14 (2-1), 192-200, 2016	57	2016
Rural entrepreneurship and transformation: the role of learnerships S Koyana, RB Mason International Journal of Entrepreneurial Behavior & Research 23 (5), 734-751, 2017	52	2017
Management actions, attitudes to change and perceptions of the external environment: a complexity theory approach RB Mason Journal of General Management, 34 (1), 37-53, 2008	46	2008
Residual brand awareness following the termination of a long‐term event sponsorship and the appointment of a new sponsor RB Mason, F Cochetel Journal of Marketing Communications 12 (2), 125-144, 2006	42	2006
Service quality at technical and vocational education and training colleges: Perception according to demographic factors RB Mason, SN Mbambo, MA Pillay Journal of Technical Education and Training 10 (1), 2018	32	2018
Socio-economic implications of the KwaZulu-Natal sardine run for local indigenous communities J Myeza, RB Mason, VM Peddemors African Journal of Marine Science 32 (2), 399-404, 2010	31	2010
Does brand orientation contribute to retailers’ success? An empirical study in the South African market HJ Schmidt, RB Mason, P Steenkamp, V Mugobo Journal of Retailing and Consumer Services 38, 210-222, 2017	30	2017
Cause-related marketing and consumer behaviour in the greater eThekweni area KM Corbishley, RB Mason African Journal of Business Management 5 (17), 7232-7239, 2011	27	2011
A marketing mix model for a complex and turbulent environment RB Mason, G Staude Acta Commercii, 7, 236-254, 2007	26	2007
Employment equity in the South African retail sector: Legal versus competence and business imperatives LJ Roman, RB Mason South African journal of labour relations 39 (2), 84-104, 2015	24	2015
The ‘Chav’ Subculture: Branded Clothing as an Extension of the Self RB Mason, G Wigley Journal of Economics and Behavioural Studies, 5 (3), 173-184, 2013	22	2013
An investigation into how marketers cope with an environment of high complexity and turbulence, with special reference to the South African environment RB Mason PhD Thesis, Rhodes University, 2004	18	2004
The influence of store atmospherics on customers’ satisfaction at selected South African retail outlets RM Ndengane, RB Mason, M Mutize Innovative Marketing 17 (1), 26-39, 2021	17	2021

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