Pravicový extrémizmus a mládež na Slovensku R Štefančík, L Macháček, E Poláková, L Spálová, A Kluknavská, ... Tribun EU, 2013 | 16 | 2013 |
ATTITUDES TOWARDS DIFFERENT INFLUENCER CATEGORIES-EXPLORATION OF GENERATION Z. L SPÁLOVÁ, P MIKULÁŠ, O PÚCHOVSKÁ Communication Today 12 (1), 2021 | 10 | 2021 |
Media-migration-politics: Discursive strategies in the current Czech and Slovak context L Spálová, P Mikulás Peter Lang GmbH, Internationaler Verlag der Wissenschaften, 2022 | 9 | 2022 |
Celebrities in social advertisement: psychosomatic perspective L Spalova, Z Bacikova Economic and Social Development: Book of Proceedings, 392-401, 2017 | 5 | 2017 |
Successful managers-their competences, demands of practice and stimulation of abilities K Fichnová, L Spálová Komunikacja Społeczna. Czasopismo elektroniczne 1, 1-12, 2014 | 4 | 2014 |
Efektivní sociálně-mediální komunikace E Poláková, E Spálová, E HÖFLEROVÁ Vydání první. Ostrava: Ostravská univerzita, 2008 | 4 | 2008 |
Migration as an insight in the creative marketing campaigns L Spalova, V Szaboova Economic and Social Development: Book of Proceedings, 219-229, 2019 | 3 | 2019 |
Coverage of Migration in the Most Visited Slovak Online Medium in the First Half of 2021 L Spálová, Ľ Račeková Media Literacy and Academic Research 5 (2), 178-195, 2022 | 2 | 2022 |
Corona art challenge 2020. strategy of re-interpretation/creation in art-marketing in the environment of participative culture of social media E Kapsová, L Spálová Academic Research 4 (2), 166-186, 2021 | 2 | 2021 |
Terminological and Historical Background of Guerilla Marketing as a Marketing Communication Strategy I Balážiová, L Spálová Social Communication 6 (1), 81-92, 2020 | 2 | 2020 |
Vybrané problémy metodológie masmediálnych štúdií E Poláková, L Spálová Trnava: FMK UCM, 80-81, 2009 | 2 | 2009 |
DIGITAL RESILIENCE IN THE AREA OF HYBRID THREATS: PERCEPTION OF CONCEPTS ASSOCIATED WITH THE UKRAINIAN MILITARY CONFLICT BY GENERATION Z IN SLOVAKIA. L Spálová, P Mikuláš Communication Today 14 (2), 2023 | 1 | 2023 |
Participative Art Marketing Communication and Creativity of User-generated Content K Fichnová, L Spálová Central European Journal of Communication 16 (1 (33)), 117-132, 2023 | 1 | 2023 |
Humanization of migration through art-discursive contexts of digitization, participation and solidarity (WE ALL ARE MIGRANTS) L Spálová, E Petrová, I Balážiová IJournals: International Journal of Social Relevance & Concern 8 (7), 56, 2020 | 1 | 2020 |
Migration Policy in the European Union–Methodological Modification of Psychosemantic Methods L Spálová, P Szabo on European Integration 2018, 1334, 2018 | 1 | 2018 |
PERCEPCIA „ŽENSKÝCH “A „MUŽSKÝCH “REKLAMNÝCH KOMUNIKÁTOV ZH ĽADISKA PERSUAZÍVNEJ ÚČINNOSTI KOMUNIKAČNEJ STRATÉGIE L Spálová, B Šramová Žena a muž v marketingové komunikaci, 39, 2010 | 1 | 2010 |
Research Report of Project VEGA 1/0192/18 Formation of Attitudes of Generation Y in the V4 Geographic Area to the Issue of Migrants Through Digital Communication on Social Networks L Spálová, O Púchovská Media Literacy and Academic Research 2 (1), 114-119, 2019 | | 2019 |
Methodological Aspects of Measuring the Czech Public's Attitudes to the Punishment of Offenders R Štefančík, L Macháček, E Poláková, L Spálová, A Kluknavská, ... Sociologický časopis/Czech Sociological Review 50 (4), 495-520, 2014 | | 2014 |
Voters’ Perception of Male and Female Political Leaders L Spálová, K Fichnová, P Mikuláš | | |
Šoférske návyky mužov a žien v intenciách kampane „Nemyslíš–Zaplatíš!“Driving habits of men and women in the intentions of the campaign „Do not think-will pay!“ E Szabová, L Spálová, V Kundríková FORUM STATISTICUM SLOVACUM, 136, 0 | | |