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Karolina Sallaku
Karolina Sallaku
Lum University
在 lum.it 的电子邮件经过验证 - 首页
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引用次数
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Consumer Behaviour in Growth Hacking: Developing and Validating the Shareability Construct
K Sallaku, A Avloniti, S Magrizos, Š Vilamová, A De Massis
Journal of Business Research 189, 115181, 2025
2025
Breakdown of the co-creation process on social media: developing the value co-washing framework and stakeholders dynamics
K Sallaku, D De Fano, VS Ha, A Russo
Journal of Asia Business Studies, 2024
2024
Circular Economy in Action: Examining the Decoupling of Economic Growth and Material Use across EU Countries
E Huttmanová, J Chovancová, I Petruška, K Sallaku
European Journal of Sustainable Development 13 (4), 13-13, 2024
2024
Exploring the determinants of table grape purchases among Italian consumers: the roles of certification and brand attributes
D Morrone, A Tarulli, K Sallaku, E Toma
XXI SIM Conference-Proceedings, 2024
2024
What do Italian consumers think about sea-based aquaculture? Exploring the role of certifications and sustainability in purchasing decisions
A Tarulli, D Morrone, K Sallaku, S Raffaele, C Michela
XXI SIM Conference-Proceedings, 2024
2024
Product vs sales platform sustainability: who wins the online challenge? An exploratory analysis of Italian consumers
A Tarulli, D Morrone, R Daniele, K Sallaku, S Raffaele
Sinergie-SIMA 2024 Conference Proceedings, 2024
2024
Place branding in the digital age. TikTok’s influence on regional Italian tourism.
K Sallaku, D Morrone, A Tarulli
XXI SIM Conference-Proceedings, 2024
2024
Is culture a driver for PPPs’ enhancement? Evidence from the European waste management sector
A Tarulli, D Morrone, K Sallaku, R Silvestri
EURAM 2024 (European Academy of Management) Conference Proceedings, 2024
2024
The new dimension of brand in ‘metaverse’: a structured literature review
D Morrone, A Tarulli, K Sallaku
Sinergie-SIMA 2024 Conference Proceedings, 2024
2024
Exploring the influence of cross-cultural dimensions on global corporate brands’ value
K Sallaku, D Morrone, A Tarulli
L'aziendalismo crea valore!-Abstract Conference Proceeding, 2023
2023
What makes vinyl records so unique? Some preliminary results based on Exploratory Factor Analysis (EFA)
A Tarulli, K Sallaku, D Morrone
Marketing per il benessere, la salute e la cura-XX^ SIM Conference-Proceedings, 2023
2023
Digging local roots and territorial capital in management: a Structured Literature Review (SLR) and bibliometric analysis
A Tarulli, D Morrone, S Raffaele, K Sallaku
Sinergie-SIMA 2023 Conference-Referred Electronic Conference Proceedings, 2023
2023
Good bye Waste! Discovering consumer’s attitudes toward staple foods enriched with agricultural waste
S Raffaele, K Sallaku, D Morrone, A Tarulli
Sinergie-SIMA 2023 Conference-Referred Electronic Conference Proceedings, 2023
2023
A study on the impact of cross-cultural dimensions for the formation of global brands’ value. The global factor and its cultural implications.
K Sallaku, D Morrone, A Tarulli, R Silvestri
Marketing per il benessere, la salute e la cura-XX^ SIM Conference-Proceedings, 2023
2023
Smart Retail Technologies in the fashion industry: new resources and skills
R Silvestri, D Morrone, K Sallaku, A Tarulli
EURAM 2023 (European Academy of Management) Conference, 2023
2023
‘Need for touch’and information in the pandemic period: an exploratory analysis on online clothing purchases
A Tarulli, D Morrone, K Sallaku
Proceedings XIX^ SIM Conference, 2022
2022
Exploring Global Brands landing the metaverse, some preliminary insights
K Sallaku, D Morrone, A Tarulli
Proceedings XIX^ SIM Conference, 2022
2022
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