Communication as a part of identity of sustainable subjects in fashion A Kusá, M Urmínová Journal of Risk and Financial Management 13 (12), 305, 2020 | 37 | 2020 |
Innovative approaches in marketing communication in sustainable fashion business M Urmínová, A Kusá European Conference on Innovation and Entrepreneurship, 834-XIX, 2020 | 12 | 2020 |
Current state and prediction of the future of digitization as a part of Industry 4.0 A Zauskova, A Kusá, M Kubovics, S Scepkova, M Urmínová Serbian Journal of Management 17 (1), 111-123, 2022 | 10 | 2022 |
Testing of standardized advertising slogans within the marketing communication of sustainable and local foods in order to reveal consumer preferences A Kusá, M Urmínová, T Darázs, J Šalgovičová Frontiers in Sustainable Food Systems 5, 703223, 2021 | 7 | 2021 |
Media in the time of the pandemic P Krajčovič, M Urmínová Marketing identity COVID-2.0: conference proceedings from the annual …, 2020 | 3 | 2020 |
Impact of pandemic on consumer behaviour in the field of sustainable fashion M Urminová, A Kusá Marketing Identity 10, 612-621, 2020 | 2 | 2020 |