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Mohita Maggon
Mohita Maggon
MDI Gurgaon
在 mdi.ac.in 的电子邮件经过验证
标题
引用次数
引用次数
年份
Revisiting relationship marketing and customer relationship management in leading tourism and hospitality journals: Research trends from 2001 to 2013
M Maggon, H Chaudhry
Journal of Relationship Marketing 14 (1), 53-77, 2015
582015
Exploring relationships between customer satisfaction and customer attitude from customer relationship management viewpoint: An empirical study of leisure travellers
M Maggon, H Chaudhry
FIIB Business Review 7 (1), 57-65, 2018
512018
Moderating role of gender amongst various constructs of CRM: An empirical study of Indian hotels
M Maggon, H Chaudhry
Journal of Advances in Management Research 16 (1), 123-140, 2019
102019
A bibliometric analysis of the first 20 years of the Journal of Corporate Real Estate
M Maggon
Journal of Corporate Real Estate 25 (1), 7-28, 2023
72023
Motivations of first-time marathon runners in India: a factor-cluster segmentation
M Maggon
International Journal of Indian Culture and Business Management 17 (3), 321-337, 2018
72018
A Bibliometric Analysis of Journal of Relationship Marketing (2002–2019)
M Maggon
Journal of Relationship Marketing 21 (4), 324-351, 2022
62022
Is it really making an impact? Examining the effect of social media marketing participation benefits on perceived value and behavioural intention: Evidences from India
M Maggon, H Chaudhry
International Journal of Leisure and Tourism Marketing 4 (3-4), 189-206, 2015
22015
Changing research, business and social viewpoints
S Rana
FIIB Business Review 7 (1), 1-2, 2018
12018
Knowledge Entrepreneurship in India
DB Singh, M Maggon
Management Insight 5 (1), 21-28, 2009
12009
Does service locus of control affect customer loyalty? A study of Indian hotels
M Maggon
International Journal of Knowledge Management in Tourism and Hospitality 2 …, 2019
2019
Does age affect relationships between customer's attitude, CRM knowledge, satisfaction and relationship share in hotels?
M Maggon
International Journal of Hospitality and Event Management 2 (1), 38-69, 2018
2018
Validating Service Locus of Control Scale for Hotels in Sample of Indian Business Travelers
M Maggon, H Chaudhry
Jindal Journal of Business Research 6 (2), 97-107, 2017
2017
VIVEKANANDA JOURNAL OF RESEARCH
R Davis, SS Yadav, SC Raina, SD Rao, V Narula, V Goyal, RS Chiller, ...
IIIT, Delhi, 2012
2012
Innovation as a strategy in India
R Swami, M Maggon
The Social ION 1 (1and2), 36-48, 2012
2012
Relevance of Innovation in Economic Growth
DB Singh, M Maggon
Mangalmay Journal of Management & Technology 3 (1), 29-36, 2009
2009
Maketing and Software Development Problems Faced by Software Companies (Strategic Model for small Software Firms)
DB Singh, M Maggon
Global Journal of Enterprise Information System 1 (2), 8-15, 2009
2009
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